Skip links

Editor Biographies, Spring 2021

Jordan Axel Design Director Hometown: Kendallville, Indiana Major/Minor: Public Relations/General Business Academic Achievements: Dean’s List (Fall 2017-Fall 2018; Fall 2019), UA Presidential Scholar (Fall 2017-Present) Jobs, Internships & Other Achievements: Student Marketing Assistant — UA Recreation (Current), Temporary Media Staff — CMA (Fall 2018, 2019), Marketing Intern — AMI

Trader Joe’s: A Leader in Customer Loyalty

Trader Joe’s: A Leader in Customer Loyalty

Published on April 22, 2021 at 7:39 p.m.by Bella Valentini. When you think of strong branding strategies, grocery stores are probably not the first type of company that comes to mind. However, Trader Joe’s is a trailblazer in customer satisfaction and creating a unique in-store shopping experience

Best Song Penne: Barilla Launches Playlist Timers

Best Song Penne: Barilla Launches Playlist Timers

Published on April 5, 2021 at 5:45 p.m.  by Bella Valentini. For many people, cooking is a form of relaxation, allowing them to wind down at the end of a long work day. However, as the COVID-19 pandemic forced restaurants to shut their doors indefinitely last

FIT PRSSA and Beyond: Where Are They Now?

FIT PRSSA and Beyond: Where Are They Now?

Published on March 31, 2021, at 5:15 p.m.   by Bella Valentini. The Fashion Institute of Technology has consistently been named one of the top five fashion schools in the country. While heralded as a fashion school, the Fashion Institute of Technology also offers various opportunities for business students

College Influencers on the Rise: Taylor Stablein and Allie Merwin

College Influencers on the Rise: Taylor Stablein and Allie Merwin

Published on March 11, 2021, at 8:29 a.m. by Bella Valentini.  While the concept of influencing has been around long before the 21st century, the methods used to become a successful influencer in today’s world have changed significantly. Through social media platforms such as Instagram, TikTok and YouTube, the landscape for influencing is

Rock Your Virtual Internship: Four Tips for Virtual Internship Success

Rock Your Virtual Internship: Four Tips for Virtual Internship Success

Published on February 17, 2021, at 8 p.m.by Bella Valentini. In a time where COVID-19 is dominating nearly all aspects of our lives, the in-person internship search will oftentimes leave you with little-to-no results and a competitive applicant pool; and if you happened to land

Return to top of page