The Ever-Evolving World of PR
Published on December 2, 2021, at 6:34 p.m. by Mallory Westry. The concept of change is not unfamiliar to professionals in the public relations industry. In fact, with new trends
From Coffee to Cocktails: A Classy Branding Combo
Published on November 30, 2021, at 8:59 p.m.by Elise Luoma From finding the best vanilla sweet cream cold brew to sampling the strongest espresso martini, coffee and cocktails have taken over the beverage industry
Vaccines, Vacations and Vital PR
Published on November 18, 2021, at 12:38 p.m. by Ashley Cunigan. As the holiday season approaches and more people begin to travel, hotels across the country are seeing a shift
Rebranding with Brandiose
Published on November 18, 2021, at 12:34 p.m. by Alyssa Thomas. Logos and designs are everywhere in the sports industry, and their purpose is to make a team’s brand and image more
How Redbubble Helps Graphic Designers Create a Personal Brand
Published on November 8, 2021 at 9:56 p.m. by Amelia McGowan. Graphic design is a field that has grown tremendously popular over the last several years. With the rise of digital marketing and
Sprout Social Rises to Scheduling Success
Published on November 1, 2021 at 8:57 p.m. by Ashley Cunigan. In a world that revolves around social media, scheduling content has become more crucial than ever. The rise of
The Social Media Blackout
Published on October 26, 2021, at 5:32 p.m.by Elise Luoma. Social media giants Instagram, Facebook and WhatsApp suddenly went “dark” during an outage on Oct. 4, 2021. The six-hour “blackout”
Spot the Difference: Public Relations for Fast Fashion Vs. Sustainable Fashion
Published on October 21, 2021 at 6:16 p.m. by Evvy Lusco The terms “fast fashion” and “sustainable fashion” have been floating around the fashion industry for a while, but the
Nonverbal Communication Strategy in Social Media
Published on October 14, 2021, at 3:21 p.m. by Mallory Westry. It is no secret that brands use their social media platforms to spread messages to their target audiences. Many
Boutiques and Brand Image: Instagram as a Public Relations Tool
Published on October 7, 2021, at 6:25 p.m.by Evvy Lusco. Since the launch of Instagram in 2010, users have shared photos, videos and stories to their accounts on the platform.