Touchdown, Academics!
Published on March 2, 2016, at 5:30 p.m. by Mackenzie Ross. As football fans, alumni and students stepped off the plane at the Phoenix airport before the 2016 College Football
Atlanta: The PR Industry’s Undiscovered Jewel
Posted on February 22, 2016, at 7:40 p.m. by Lindsey Young. Atlanta is one of the best cities in America to be a millennial. According to a study by Time
Damage Control: How Cities Respond to Crisis Situations
Published on February 19, 2016, at 9:15 a.m. by Drew Pendleton. In today’s fast-paced world, a crisis can strike anywhere at any time. To combat this possibility, crisis management is
How Storytelling Captivates and Inspires
Posted on February 11, 2016, at 12:30 p.m. by Mackenzie Lyng. In April 2011, creator of TOMS shoes, Blake Mycoskie, asked the world a question: Will everyone go barefoot? From
The Sweet Secret to Nestle’s Global Branding Success
Posted on February 10, 2016, at 10:00 p.m. by Mackenzie Lyng. When you think of Nestle brands, you probably envision tasting the flaky, peanut-butter-flavored center of a Butterfinger or smelling
How Social Media Streamlines Customer Service
Posted on February 8, 2016, at 4:11 p.m. by Mackenzie Lyng. Have you ever used social media as a way to get customer service? Companies are now serving consumers on
Painting PR: How Professionals Market Art and Galleries
Posted on December 4, 2015, at 6:40 p.m. by Caroline Giddis. Bright lights shine down on canvases with beautiful splashes of color. Stimulating works of art hang in the windows,
Social Issues, Globalization and Public Relations Implications
Posted on December 3, 2015, at 6:30 p.m. by Katie Gatti. An email sent to a potential employer varies significantly from a text sent to a close friend. A letter
Culture Shock: Work Edition
Posted on Oct. 21, 2015 at 1:30 p.m. by Luke Thomas. If someone told you that your entire way of doing things was about to change, you might feel the
Social Media & Health Care: Made for Each Other
Published October 2, 2015, 2:00 p.m. by Caroline Giddis. Over the past 10 years, the world has seen a boom in the creation and use of social media. Different industries