From One Industry to the Next: Why PR and Marketing Skills Work in Any Industry
Published on March 17, 2025, at 7:40 p.m. by Katie Black. A degree in public relations opens the door to countless career opportunities across industries. PR professionals can take on
Lonely at the Top? Not at Golin
Published on May 7, 2024 at 2:04 p.m. by Halston Seton. Many professionals within the public relations industry are familiar with Golin, the ever-advancing, award-winning agency headquartered in Chicago; and
From Application to Offer: Tips on Landing a Job After Graduation
Published on April 30, 2024, 1:42 p.m. by CamiLee Downey. Landing the first job after college graduation is a daunting task. The communication industry is broad with roles spanning sectors such
Importance of Speaking Bilingually: Public Relations, Relaciones Públicas, Quan Hệ Công Chúng
Published on April 17, 2024, 5:10 p.m. by Stephanie Smith. Working for international public relations involves the practice of PR across international boundaries and cultures, while multiculturalism pertains to various
Choose Your PR Path: In-House or Agency
Published on November 10, 2023, 5:43 p.m. by Jillian Middleton. One of the biggest decisions public relations professionals can make throughout their career is whether they want to work on
The Importance of a Digital Portfolio in the PR Industry
Published on November 7, 2023, 1:13 p.m.by Alison Reed. The idea of creating a portfolio is often associated with careers in creative advertising. In the past, both art directors and
Turning Chaos into Calm: PR Stress Relief
Published on October 20, 2023, 2:20 p.m. by Kat Weir. Public relations is often glamorized as a field of creativity and communication prowess. Behind the scenes, however, PR practitioners are
Data Storytelling: The Key to Presenting Data to Clients
Published on October 16, 2023, 1:29 p.m.by Alison Reed. When it comes to planning a public relations campaign, practitioners have to decide upon goals, define target audiences and craft messaging.
PR and Photography: Is a Picture Really Worth a Thousand Words?
Published on April 19, 2023, at 10:38 a.m. by Lauren Bingham. The creative aspect of public relations requires a different set of skills than other elements such as strategy, writing and everything
Realities of the Transition from Student to PR Practitioner
Published on March 29, 2023, at 5:30 p.m. by Morgan Perkins. Recent college graduates struggling with imposter syndrome are not alone. The transition from being a student to working in the public