Published on November 7, 2018, at 4:22 p.m. by Trenton Brasfield. International public relations involves any business communications done on a global scale. If a message crosses sovereignty lines, it is international PR. For Americans, global practice can bring a host of challenges. These include language barriers, opposing cultures and a lack of knowledge about […]
Published on November 7, 2018, at 4:25 p.m. by McClelland Schilling. The past decade has been revolutionary for the mental health movement. People are finally having open discussions about the topic and embracing mental illness instead of stigmatizing it and shaming those who suffer. While we have come a long way from where we started, there […]
Published on November 12, 2018, at 4:23 p.m. by Trenton Brasfield. Diversity and inclusion are currently topics of high focus in society. This trend is seen extensively in the corporate and public relations (PR) fields. PR is a predominantly Caucasian, female-populated and male-dominated industry, and much work remains to be done to diversify the profession. […]
Published on November 5, 2018, at 3:57 p.m. by Ali Carden. Ninety-seven years ago Miss America was born. The Miss America Organization has been putting on its annual production in Atlantic City, New Jersey, since 1921. Since then, it has made countless changes to the program to maintain its relevance and appeal. With the goal […]
Published on October 30, 2018, at 5:30 p.m. by Bri Roselius. Networking: the one term that’s been drilled into my brain so incessantly I find myself reciting my elevator pitch in the shower. Another word that’s also been forced to the forefront of my brain? Marriage. I’m a 21-year-old college senior at The University of […]
Published on October 29, 2018, at 4:19 p.m. by Anna Claire Toxey. Growing an organization is generally not an easy task, and often proves to be especially difficult for nonprofits. From lack of public awareness to funding deficits, nonprofits can struggle when starting as small grassroots organizations. However, with the implementation of well-developed communications strategies, […]
Published on October 23, 2018, at 10:45 a.m. by Reagin Edwards. We live in a time when everything is shared on social media. More than 10 years ago, Twitter started making its debut, Snapchat didn’t even exist, and Instagram became merely a thought inside its founders’ heads. Little did we know, social media would become […]
Published on October 22, 2018, at 5:39 p.m. by Savanna Guitard. From her first day of college, Gabriela Rodiles’ goal was getting an internship with Food Network. As a freshman at Arizona State University studying broadcast journalism, Rodiles decided to tie her love for food and journalism together by starting her own blog, Gourmet Gab. […]
Published on October 19, 2018, at 6:10 p.m. by Elizabeth Summers. The two most detrimental words in the public relations dictionary are “no comment.” Lessons in crisis communication often reiterate the harmful impact of those words from the start. Regardless of your motive, the phrase “no comment” resembles a fear of addressing a situation. Often, […]
Published on October 17, 2018, at 7:45 p.m. by Emily Hillhouse. Aside from being the largest U.S. domestic airline, Southwest Airlines has a reputation in the communications industry for superior branding and customer loyalty. Recently ranked in Fortune’s 2018 list of World’s Most Admired Companies for the 24th consecutive year, it frequently garners recognition for […]
