Published on January 9, 2020, at 8:38 a.m. by Ali Cushing. The Kardashian family is one of the most well-known reality TV dynasties out there. The glamorous bunch is constantly popping up on television screens and in the tabloids, as well as across all social media platforms. Even if you don’t follow them religiously, as […]
Published on January 10, 2020, at 5:00 p.m. by Christina Guyton. The overlapping LV. The half-Venn diagram double C’s. The stacked YSL. These simple letters represent massive fashion labels with a multitude of operations. From clothing and accessories to makeup and beauty products, how is it that simple, stand-alone letters warrant such a hefty price […]
Published on December 12, 2019, at 10:00 p.m. by Ally Denton. With 2019 soon coming to a close, it’s nice to reflect on the past year. What were our proudest moments? Our greatest accomplishments? Although public relations can be a never-ending stream of emails and strategy meetings, it is an amazing field filled with many […]
Published on December 12, 2019, at 10:00 p.m. by Christina Guyton. Employing the latest marketing and public relations tactics to yield desired results, the fashion industry remains at the forefront of consumerism. The industry’s domestic market value alone is $406 billion, with a global value worth $3 trillion. While events like Fashion Month are seasonal, […]
Published on December 11, 2019, at 11:55 p.m. by Zoie Mestayer. Students’ first few months in college can be a whirlwind. They move away from their loved ones, their homes and their pets and move into drafty shoebox dorms full of strangers. The days of hand-holding and structured education are over as full control over one’s […]
Published on December 10, 2019, at 2:00 p.m. by Justine Groeber. The Plank Center for Leadership in Public Relations recently released its 2019 Report Card on PR Leaders, a biennial study that surveys PR professionals on five categories: leadership performance, job satisfaction, organizational trust, organizational culture and job engagement. The third installment of this research series surveyed over […]
Published on December 7, 2019, at 12:50 p.m. by Zoie Mestayer. As we progress further into the digital age, it is clear that the days of finding your next job, employee or collaborator through the classified section are swiftly coming to an end. According to the Pew Research Center, the majority of adults in the […]
Published on December 7, 2019, at 12:25 p.m. by Ali Cushing. Nonprofit organizations use public relations for a variety of benefits that go beyond soliciting for direct financial aid. Tactics are used to help educate the public of a nonprofit’s cause, increase awareness, find potential volunteers and bring in donations. The more positive of an […]
Published on December 6, 2019, at 1:45 p.m. by Carlyle Ascik. Whether it’s a world-renowned artist setting up her latest museum exhibition, or a self-starter hoping to auction off his first piece at a small gallery — public relations professionals play a critical role in the art community. They draw the public into local museums, […]
Published on December 4, 2019, at 9:30 p.m. by Ashby Brown. It’s that time again. Leaves are changing and the cold air is setting in — it’s the holiday season! Brands have important roles to play throughout this season, and the coffee-selling giant Starbucks is no stranger to this reality. Starbucks, specifically its holiday cups, […]
