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TikTok with Your Doc

TikTok with Your Doc

@208skindoc What else do you want answered? #wellnesstips #derm #dermatologist #doctor #fyp #faq ♬ original sound - dufourtiktok Published on February 19, 2020, at 4:13 p.m. by Charlotte Arnold. You used to have to go to the doctor’s office or browse WebMD to get medical information. These days, teenagers are getting medical advice from a [...]
Yes, You Can Be a Mentor Too

Yes, You Can Be a Mentor Too

Published on February 18, 2020, at 6:00 p.m. by Allie Rose. Oftentimes, students and young adults entering the workforce believe that they do not have anything to bring to the table yet. Without any real work experience in the corporate world or agency life, what could you know? That mentality does not seem to fit […]

A Review of Anti-Valentine’s Day: The Brand

A Review of Anti-Valentine’s Day: The Brand

Published on February 17, 2020, at 9:48 p.m. by Janie Creighton. courtesy of @kellysikkema from Unsplash Over the years, different companies have used their own creative strategies to attract singles and non-singles to the Valentine’s Day brand. However, Valentine’s Day is not the only holiday celebrated on Feb. 14, and companies have officially acknowledged the [...]
“Miss Americana” & the Publicist

“Miss Americana” & the Publicist

Who Is Tree Paine? The Publicist Behind Taylor Swift Published on February 17, 2020, at 9:22 p.m. by Emily Greco. This month, Taylor Swift released her documentary Miss Americana, which followed Swift’s rise to fame and the obstacles she encountered along the way. The film featured her infamous feud with Kanye West after he explicitly […]

Work-Life Balance in an “Always-on” Industry

Work-Life Balance in an “Always-on” Industry

Published February 14, 2020, at 9:17 a.m. by Janie Creighton Stress in the workplace is nothing new. In 2017, American Psychological Association surveyed participants and discovered the third leading cause of stress in the United States is work at 61%. In fact, public relations executives are ranked in CareerCast’s 2019 top 10 list of most […]

The United Brands of America: How State Brands Are Built

The United Brands of America: How State Brands Are Built

Published on February 13, 2020, at 6:20 p.m. by Charlotte Arnold. Think of your home state. Do you imagine green, rolling hills? Maybe you think of city lights or sandy beaches. Whether it’s Sweet Home Alabama or Pure Michigan, each state elicits a different image in your mind: its brand. Each state has a unique story to tell. […]

Insider Advice to Those Dreaming of Opening a PR Agency

Insider Advice to Those Dreaming of Opening a PR Agency

Published on February 13, 2020, at 6:10 p.m. by Emily Greco. Many public relations students and professionals dream of one day opening a public relations agency. What could be better than being your own boss? Although running an agency comes with many challenges, it can also be incredibly fun and rewarding. Sarah Rose Attman, Louise […]

I’ll Have a Degree With a Side of Fries

I’ll Have a Degree With a Side of Fries

Published on February 12, 2020, at 9:49 p.m. by Dylan Lanas. In his 2003 hit song, 21 Questions, 50 Cent says, “If I ain’t rap ’cause I flipped burgers at Burger King / Would you be ashamed to tell your friends you feelin’ me?” The line touches on the stereotype that fast-food workers are poor […]

The Art of Academy Award Campaigning

The Art of Academy Award Campaigning

Published on February 10, 2020, at 10:40 p.m. by Hannah Taylor. It’s Feb. 26, 2017, and the 89th Academy Awards are coming to a close. “And the Academy Award … for Best Picture,” Warren Beatty starts hesitantly. An exasperated Faye Dunaway says, “Come on!” and proceeds to announce “La La Land” as the winner of the night’s […]

Brands on Twitter: They Beef, They Roast, and They Beef Some More

Brands on Twitter: They Beef, They Roast, and They Beef Some More

Why PR pros should consume their daily beef Published on February 10, 2020, at 10:19 p.m. by Faith Saucier. Brands on Twitter have been beefing, bantering and building their personalities since the micro-blog site rose to popularity in 2013, and they are not showing any signs of stopping. Seven years after its birth into the […]

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