“The Man Is Non-Stop” Published on March 11, 2020, at 8:12 p.m. by Hannah Taylor. Before there was Edward Bernays, there was Alexander Hamilton. Hamilton is best known as a founding father of the United States, but Lin-Manuel Miranda’s musical about the historical figure reveals his public relations expertise. “Hamilton” debuted on Broadway at the Richard Rodgers Theatre five years ago, but the breakout hit’s […]
How virtual influencers are changing the industry Published on March 11, 2020, at 7:55 p.m. by Faith Saucier. They are college graduates, brand ambassadors, political activists and musicians. Their platforms span across nations and cultures, and they possess the rare power to influence children and adults alike. But here’s one thing they don’t have: the […]
Published on March 11, 2020, at 7:31 p.m. by Emily Greco. Individuals and companies are not the only ones that can utilize public relations. From land to sea, all types of animals can also benefit from public relations. Public relations is a compelling, cost-effective tool that can be used to advocate for animals that cannot […]
Published on March 9, 2020, at 8:53 p.m. by Olivia Carroll. Greta Gerwig’s adaptation of “Little Women” took the world by storm. The film reshapes the classic story of the March sisters — Meg, Jo, Amy and Beth — from a book that walks the line between tradition and independence to a new version that […]
Published on March 6, 2020, at 8:33 p.m. by Katie Poedtke. YouTube dominates as a video-sharing outlet for many different industries, such as movies, music, art, science and math. There is no doubt that the platform is versatile. It is accessible and relatively easy to navigate, leaving it open to the public to make accounts […]
Published on March, 6, 2020 at 5:48 p.m. by Faith Saucier. Oh, the art of product placement. When it’s done right, it’s one of the most subtle forms of advertising there is — content embedded so seamlessly into a production that you’d think someone ran over it with an iron. It exists in many forms, […]
Published on March 5, 2020, at 8:58 p.m. By Allie Rose. Public relations is important no matter the industry you are in — for-profit or nonprofit — and businesses need to maintain their brands’ images and maintain favorable relationships within their industries and with their publics. While for-profits are focused mainly on sales, nonprofit organizations […]
Published on March 4, 2020, at 10:22 p.m. by Macy Krauthamer. Believe it or not, there will be times when you have to come out from behind the phone screen and social media handles to talk to people … out loud! Whether it’s a new business pitch or an on-air interview with the media, public […]
Published on March 4, 2020, at 4:09 p.m. by Hannah Fogus. To the person reading this post, I want you to ask yourself a question. When was the last time you read a book — for fun? Research shows that reading for pleasure is on a steady decline. Psychology Today explains that since 2004, the […]
Published on March 3, 2020, at 5:48 p.m. By Allie Rose. Each person you meet is like a new book — each a different title, full of chapters with unique stories and various experiences encompassing a person’s life. As I have grown in my 20-something years on Earth, I have learned to appreciate that everyone […]
