Skip links

Blog

Rock Your Virtual Internship: Four Tips for Virtual Internship Success

Rock Your Virtual Internship: Four Tips for Virtual Internship Success

Published on February 17, 2021, at 8 p.m.by Bella Valentini. In a time where COVID-19 is dominating nearly all aspects of our lives, the in-person internship search will oftentimes leave you with little-to-no results and a competitive applicant pool; and if you happened to land an in-person internship this past summer, there’s a good chance […]

Home From College: How One Startup Is Helping College Students Kickstart Their Careers

Home From College: How One Startup Is Helping College Students Kickstart Their Careers

Published on February 19, 2021, at 5:48 p.m. by Bella Valentini. Last spring as COVID-19 spread rapidly across the country, college students unexpectedly packed their belongings and headed home to complete their spring semesters in a completely virtual setting. With this change, many students found that their summer internships were canceled and vital career resources were lost, causing […]

How HBO’s “Euphoria” Has Caused a Makeup Movement

How HBO’s “Euphoria” Has Caused a Makeup Movement

Published on February 18, 2021, at 11:09 a.m.by Mikaela Weis. Since the beginning of the beauty industry, there have been trends that people actively follow. From the minimalist makeup in the 90s to bold brows and winged eyeliner in the early 2010s, people are obsessed with the latest trends. HBO’s “Euphoria” has caused a flood of […]

“Your Network is Your Net Worth”: How to Become a Meaningful Connector

“Your Network is Your Net Worth”: How to Become a Meaningful Connector

Published on February 12, 2021, at 2:25 p.m.by Emma Tracey, Guest Contributor. The thought of graduating and entering the workforce can sound paralyzing given the current state of our world. Pew Research found that the unemployment rate in the U.S. rose higher during the first three months of the COVID-19 pandemic than it did during the first […]

Brand Management During An Insurrection

Brand Management During An Insurrection

Published on February 11, 2021, at 1:50 p.m.by Adam Kern, Guest Contributor. Consumers increasingly value brand positions that align with their own. Sharply divisive issues become difficult to navigate. Successful brand leadership reinforces company values, especially during turmoil. Recently, resistance to sociopolitical change in the United States has degraded into undemocratic behavior by some. Video […]

Rags to Riches: How PR Tactics Kickstart Social Media Businesses

Rags to Riches: How PR Tactics Kickstart Social Media Businesses

Published on February 11, 2021, at 12:44 p.m. by Emma Britt. That snazzy jacket or fancy pair of shoes you see on your social media feed may not be the items you would generally pick out when shopping around at your local store. Let’s be honest — browsing Instagram can be a real danger to your […]

Alabama Football: Next Win Against Clemson Via TikTok?

Alabama Football: Next Win Against Clemson Via TikTok?

Published on February 10, 2021, at 6 p.m.by Lawson Colgate. We’ve been hearing the words “tick tock” for years now. From counting down the minutes on a clock to Ke$ha’s 2009 hit, TiK ToK, the phrase is something we are all familiar with to an extent. In 2016, TikTok, an app allowing users to create short video clips with […]

Editor Biographies, Fall 2020

Charlotte Arnold Marketing Director Hometown: Lexington, Kentucky Majors: Public Relations and Marketing; AMP in Marketing Academic Achievements: President’s List, Cardinal Key Honor Society, Kappa Tau Alpha Honor Society, Accelerated Masters Program, Oakley Society Jobs, Internships & Other Achievements: Promotions and Marketing Intern — LM Communications (Summer 2019), Assistant Event Coordinator — Henry Clay Estate/Yappy Hour (July 2019), Community and […]

Grab Your Popcorn: HBO Is Keeping Theaters Alive

Grab Your Popcorn: HBO Is Keeping Theaters Alive

Published on February 8, 2021, at 5 p.m.by Rachel Fuller. The popular streaming service HBO Max decided to release its 2021 features on both its streaming site and in theaters. Starting with the release of Christmas Day blockbuster “Wonder Woman 1984,” each new movie release will drop on HBO Max the same day it hits theaters. Here’s […]

Return to top of page