Published on March 31, 2021, at 5:15 p.m. by Bella Valentini. The Fashion Institute of Technology has consistently been named one of the top five fashion schools in the country. While heralded as a fashion school, the Fashion Institute of Technology also offers various opportunities for business students to get involved through organizations like PRSSA — which has been a […]
Published on March 30, 2021, at 7:25 p.m. by Mikaela Weis. We all have our favorite TV shows. But just how much influence do these shows have over us? We may follow our favorite actors and actresses from them or keep up with when the next season will be released, but what about dressing like our […]
Published on March 26, 2021, at 5:19 p.m. by Rachel Fuller. Inclusivity is a buzz word that has become a staple in effective public relations practices. It isn’t just about including the most people possible, but rather making those publics feel valued and understood. One company in particular is buzzing with inclusivity: Starbucks. The spearhead of […]
Published on March 25, 2021, at 12:24 p.m. by Mattie Naman. The practice of public relations can be dated back to ancient Greece but had its true birth at the turn of the 20th century. Since then, the world has constantly changed, and public relations has changed with it. The strategies and tactics used in public relations […]
Published on March 24, 2021, at 6:20 p.m. by Olivia Cooley. When it comes to successful social media campaigns, the planning that occurs behind the scenes goes unnoticed most of the time. The hours and details put into strategizing many campaigns are a different world in itself. Countless days dedicated to planning, designing and researching to […]
Published on March 24, 2021, at 6:15 p.m. by Caroline Robinson. Food and makeup may seem like an uncommon duo, and usually, they would be. However, Chipotle Mexican Grill and e.l.f. Cosmetics have partnered to create a colorful limited-edition eye-shadow palette, Make It Hot lip gloss and Extra Guac face sponge. The palette launched on March […]
Katie O’Donnell is recognized for being many things: a great mentor, co-worker and social media specialist. Only 23 years old, O’Donnell has accomplished so much that most young communication specialists at her age still dream about. The journey to where she is now was not always simple; however, O’Donnell is now flourishing in her career […]
Published on March 25, 2021, at 12:34 p.m. by Mikaela Weis. As a college student, the stress of trying to find summer internships or jobs can be overwhelming. Experience is everything for entry-level positions, and the competition for internships can be brutal. While college students are constantly searching for more experience to add to their résumés, […]
Published on March 23, 2021, at 3:54 p.m. by Maggie Palmer. Drag is a gender-bending performance art in which extravagant clothing and makeup are used to portray a particular identity, most commonly one of the opposite sex. It’s a celebration of fashion, artistry and, perhaps most importantly, self. If you’re familiar with drag at all, you’ve […]
Published on March 22, 2021, at 8:52 p.m. by Caroline Robinson. We know them; we sing them; we are surrounded by them, and we learn to love them. Everybody loves a good slogan, but it means much more than a saying or jingle that replays in our heads for a brand’s internal stakeholders. A slogan is […]
