Published on Oct. 31 at 7:27 p.m. by Lauren Barnes. The final, and at times most crucial, step in a public relations campaign is evaluation — the part where PR practitioners can measure success. Outside of public relations, journaling and self-reflection are often recommended as important habits for leaders. For the past 15 years, Platform Magazine […]
Published on Oct. 26, 2022, at 7:45 p.m. by Carleigh Clark. Name, image and likeness. Three words that have changed the landscape of college athletics almost overnight. NIL deals created millionaires out of college athletes seemingly instantaneously. The National Collegiate Athletic Association voted on June 30, 2021, to allow athletes to profit from their name, image and likeness […]
Published on Oct. 26, 2022, at 5:19 p.m. by Kelsey Nayman. If you heard the phrase “tik tok” in 2009, chances are you would probably think of American singer-songwriter Kesha’s hit “TiK ToK.” Today, it’s more likely that your mind would go to the app of the same name. Emerging after the popularity of “Vine,” a 6-second […]
Published on Oct. 26, 2022, at 5:03 p.m.by Breanna Erickson As PR practitioners, or soon to be practitioners, the idea that public relations is a growing field is nothing new. How much is it growing? According to IBISWorld, the PR industry has grown 2.5% annually from 2017-2021, and is projected to grow 6.9% in 2022. In the U.S. […]
Published on Oct. 24 at 4:42 p.m. by Sophie Collins. Freshman year of college is full of new beginnings, friends and challenges. Professors and advisers consistently remind any student who walks through their doors that they must have an internship, at least once in their college career. Though an 18- or 19-year-old may have trouble thinking that far in […]
Published on Oct. 24 at 4:39 p.m.by Trinity Hunter “You’re going to regret switching your major. Public relations won’t get you where you need to be.” In spring semester of 2020, I notified my parents that I had dropped my major in computer science. Both were frustrated, but my mom was also bewildered. She had […]
Published on Oct. 24 at 4:18 p.m. by Sydney Palmer. We all want to use cosmetic products that are good for us, right? Nobody purposefully purchases a product they think will make their skin break out or make their hair brittle. Many people rely on reviews of products by others to decide which ones they […]
Published on Oct. 20, 2022, at 12:56 p.m.by Annabelle Blomeley. At McWane Science Center, kids ride a bike balanced on one piece of rope a dozen feet in the air, laughing and marveling at the wonders of physics that keep them suspended. Less than two hours north at the Cook Museum of Natural Science, kids and adults alike wander […]
Published on Oct. 19, 2022, at 2:55 p.m. by Kelsey Nayman. It goes without saying that every business and industry was impacted by the COVID-19 pandemic in some way or another. The public relations industry definitely took a hit, yet this was also a pivotal moment for the field. Budgets were the first things being cut, making brands […]
Published on Oct. 19, 2022, at 2:00 p.m. by Jamie Zimmerman. “Stop telling Jewish people to get over what Kanye said and that he’s mentally ill and not serious.” “Please stop using mental illness to explain away Kanye West’s anti-Semitic rants.” “Tell me again why Britney Spears needs a conservatorship and Kanye West somehow doesn’t?” […]
