Skip links

Blog

The Business of the #BookTok Table

The Business of the #BookTok Table

Published on February 13, 2023, at 4:36 p.m. by Alaina McDuffie. If you’ve taken a stroll around your local Barnes and Noble or Books-A-Million lately, odds are you’re familiar with the #BookTok table. Marked with a sign reading “#BookTok” and stacked to the brim with talked-about books of varying genres and plots, “securing a seat” at this table is every author’s […]

Matty Healy: Rockstars, Relationships and Repercussions

Matty Healy: Rockstars, Relationships and Repercussions

Published on Feb. 10, 2023, at 7:43 a.m.by Hailey Castillo. From Elvis Presley’s gyrating hips to Ozzy Osbourne’s bat incident, rockstars will always find themselves in the spotlight, for better or worse, no matter the cause. As The 1975 travels the world on the “At Their Very Best” tour, the same can be said for frontman Matty Healy. Since the tour […]

Sustainable Fashion Brands and Consumer Loyalty

Sustainable Fashion Brands and Consumer Loyalty

Published on February 9, 2023, at 9:17 a.m. by Lauren Bingham. The clothes we wear can speak volumes without saying a single word. Whether attempting to make a fashion statement or sticking to what style fits you best, every outfit you wear communicates a message. I believe it goes so much deeper than that in […]

My ADHD & Me: Making the Case for Disability Representation in the Public Relations Field

My ADHD & Me: Making the Case for Disability Representation in the Public Relations Field

  Published on Feb. 6, 2023, at 4:48 p.m. by Trinity Hunter. According to the Centers for Disease Control and Prevention, attention deficit hyperactivity disorder is a neurological developmental disorder. Commonly diagnosed in children, identifiable traits of ADHD include an inability to maintain focus, impulsivity and difficulty in social settings. Though the disorder is relatively well-known and has become […]

Before the Carpet Rolls Out: Where Public Relations Coincides with “Country Music’s Biggest Night”

Before the Carpet Rolls Out: Where Public Relations Coincides with “Country Music’s Biggest Night”

Published on February 2, 2023 at 9:17 a.m. by Jamie Zimmerman. When looking to break into the professional world, new graduates need look no further than the entertainment industry, as it is one of the largest growing fields today. Indeed defines the entertainment industry as “a field of employment related to television, theater, film and music.” But where can […]

Wish You Were Here: A Glimpse Into the World of Tourism PR

Wish You Were Here: A Glimpse Into the World of Tourism PR

Published on January 24, 2023, at 11:03 a.m. by Lauren Barnes. There is a broad range of industries that a public relations practitioner can delve into — one of them being travel and tourism PR. Any city, regardless of its size, needs to maintain the relationship with its target audience, just like any public figure, […]

There’s Nothing Fashionable About Balenciaga’s Latest Ad Campaigns

There’s Nothing Fashionable About Balenciaga’s Latest Ad Campaigns

Published on January 12, 2023, at 8:45 a.m.by Abby Walsh. Globally renowned fashion brand Balenciaga has become the subject of public outcry after releasing advertisements depicting sexually explicit images of children as a part of its 2022 “Gift Collection” holiday campaign on Nov. 16. The disturbing images showed young children clutching teddy bears while wearing bondage-style clothing and accessories. In a […]

The Evolution of a 2022 PRWeek 40 Under 40 Honoree: Danielle Cassady

The Evolution of a 2022 PRWeek 40 Under 40 Honoree: Danielle Cassady

Published on Dec. 09, 2022,  at 5:36 p.m.by Carleigh Clark. Danielle Cassady is the senior director of leadership communications at UPS. Cassady has been with UPS for over five years and was recently named to PRWeek’s 40 Under 40 list for 2022. PRWeek’s 40 Under 40 list is chosen yearly and “celebrates the influencers and innovators guiding the industry […]

Don’t Listen to Samantha Jones

Don’t Listen to Samantha Jones

Published on Dec. 8 at 11:23a.m. by Sydney Palmer. If the average person were to describe what they thought a public relations job entailed, they would likely mention attending glamorous events with celebrities, posting on social media or having lots of free time. Those in the PR industry could tell them that the PR life […]

Return to top of page