Skip links

Blog

Advice from Past PRSSA Presidents

Posted At: May 14, 2008 10:12 AM by Melissa M. Csuhran, Contributing Writer Current PRSSA National President Melissa Csuhran talks with six past PRSSA national presidents, providing insight into their leadership and educational experiences as well as their advice to public relations students as they move from education into PR practice. Kevin Saghy Ketchum Public […]

Blogging Off the Bulge: The Slimming Effects of Cyberspace

Posted At: May 14, 2008 9:59 AM by Katie Lynn McInnish With the expansion of the Internet, as well as the expansion of America’s waistline, it is no wonder that diet gurus have blended the two together. Weight-loss warriors today can opt for support every step of the way without paying big bucks for trainers, […]

Audio Interview: Tips with Ketchum Account Executive Cal Michael

Posted At: April 28, 2008 10:48 AM For students preparing to enter the job market or get their first big internship, Cal Michael offers tips and insight into what employers are looking for in future employees. Check out this interview with someone on the other side of the desk to make sure you avoid interview […]

Educate. Mitigate. Communicate.

Posted At: April 14, 2008 3:21 PM by Cecilia Hughes, Contributing Writer Lately, the adventures of college have taken on a new dimension. In addition to the anticipation of autumn football games, blossoming friendships and new opportunities bridging the gap between academia and the real world, a new cautionary heaviness faces students—an underlying emotional fabric […]

PR Meet Advertising; Advertising Meet PR

Posted At: April 14, 2008 11:29 AM by Sabrina McLaughlin, APR, Contributing Writer All too often in the daily grind of business, people find themselves struggling with the difficult decisions of how to get the word out about what they have or what they do. While traditional advertising is evident on every street corner or […]

The Rigor of PR Writing

Posted At: April 14, 2008 11:23 AM by Sandra Allen, APR, Contributing Writer Let’s be honest. When was the last time you heard a fellow student say, “I can’t wait to get to my PR Writing class. I just love it.”? You would be excused for answering “never.” It’s no secret. Those of us who […]

PR and Social Media Colliding

Posted At: April 9, 2008 1:08 PM by Aaron McKevitt, Contributing Writer As another throng of public relations students line up to graduate this summer, employers will be looking to hire young men and women with specific skills. In many cases, these are skills employers do not have on staff. Some of these skills have […]

Keeping Your Cool When It Matters Most

Posted At: April 9, 2008 12:41 PM by Anna Catherine Roberson We all have experienced that breaking point: the stress and tension build up and there is nowhere to go but down. You are at the point when you know a major crisis is on the horizon. Whether this crisis is a personal one or […]

CSR: There’s More than Meets the Eye

CSR: There’s More than Meets the Eye

Posted At: April 9, 2008 12:36 PM by Caitlin Graham and Anna Catherine Roberson With an increase in consumer awareness, companies are held to a higher standard and have responded with beneficial programs that affect the public as well as improve the companies’ reputations, or in a nutshell, corporate social responsibility (CSR). The World Business […]

All Aboard the Green Machine: Waste Management Cleans Up

Posted At: April 9, 2008 12:35 PM by Chelsea Worley Close your eyes and, just for a minute, think about trash. Yes, trash. Like the kind you see overflowing out of those big, ugly bins on the side of the street. What kind of images came to mind? Did you see dirty, overflowing landfills and […]

Return to top of page