Skip links

Blog

The Grammy Revolution

The Grammy Revolution

Posted At: January 27, 2014 2:13 p.m. by Myreete Wolford We are in the midst of a revolution. A bold and beautiful, strong and loud revolution through Twitter. This isn’t about beliefs or religion. This isn’t an argument for or against gay marriage. This is about the power of communication and social media. Last night, 26.7 […]

Marshawn Lynch vs. NFL and the Media

Marshawn Lynch vs. NFL and the Media

Posted At: January 22, 2014 1:53 p.m. by Shannon Auvil Marshawn Lynch, star running back of the Seattle Seahawks, might be a little more talkative next season. Lynch avoided the media during the entire 2013 regular season and recently faced a fine of $50,000 from the NFL for his silence. In response, Lynch held a press […]

Golden Global Perceptions

Golden Global Perceptions

Posted At: January 17, 2014 7:31 a.m. by Maggie Jones Infamous red-soled Christian Louboutin’s were tossed over her shoulder with one hand, while a sloshing martini was held in the other — Emma Thompson quickly became an icon for this year’s Golden Globe Awards. Millions tuned in to NBC last Sunday evening to see their favorite […]

How to Engage Millennials, From Ruzzle to QuizUp

How to Engage Millennials, From Ruzzle to QuizUp

Posted At: January 15, 2014 2:25 p.m. by Jacquie McMahon These days, it seems new phone applications appear and become popular in a matter of days. Anyone remember Ruzzle, the word game that essentially combined Boggle and Scrabble? Well, the newest craze is a game called QuizUp. Frequent articles discuss millennials, and some attack the […]

Twitter Responses Matter

Twitter Responses Matter

Posted At: January 13, 2014 8:07 a.m. by Sarah de Jong How many times have you tweeted at a company and your tweet gets overlooked? Happens to me all the time. However, if I do get a response, retweet or favorite, it makes a large impact on my view of the company. Take Chipotle, for […]

DiamondPR is a Destination’s Best Friend

DiamondPR is a Destination’s Best Friend

Posted At: January 10, 2014 10:54 a.m. by Aime O’Keefe. Destination branding and tourism marketing used to be topics reserved for hospitality managers. Tourism and convention bureaus relied on in-house representatives to create and implement communications plans. But as agencies develop and specialize, destination management offices are reaching out to external professionals to help boost […]

Making the Switch

Making the Switch

Posted At: January 7, 2014 9:28 a.m. by Jacquie McMahon It’s that time of the year again, when everyone swears to hit the gym at least three times a week, cut down on soda and eliminate all bad habits. Every time January 1 rolls around, people across the world are looking for change. By February […]

Editor Biographies, Spring 2013

Claudia Calhoun — Rogersville, Alabama Major/Minor: Marketing (Professional Sales Concentration)/Public Relations Academic Achievements: Dean’s List, National Society of Collegiate Scholars, Capstone Scholar Scholarship, Betty Loomis Endowed Scholarship, Elton B. Stephens Management and Marketing Scholarship Jobs, Internships & Other Achievements: Sales Representative, UA Sales Program Capstone Project (August –December 2012); Marketing Intern, Keller Wellcare Center (July–August 2012); Marketing and PR Intern, […]

Rob Ford’s PR Nightmare

Rob Ford’s PR Nightmare

Posted At: January 2, 2014 11:25 p.m. by Ashley Jones Pure chaos is the only way to describe the Rob Ford saga. Over the past six months, the mayor of Canada’s largest city has garnered international attention after his binge-drinking and crack-smoking habits were revealed for the entire world to see. Despite the ongoing scandal, Toronto’s embattled […]

Things Learned Outside the Classroom

Posted At: December 14, 2013 12:33 p.m. by Casey Rogers As I finished up with finals last week and graduated Saturday morning, I have been reminiscing about the last four and half years of my life. This very experience will soon be referred to as merely my “college days.” And I, like most soon-to-be graduates, […]

Return to top of page