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Blowing Up Facebook

Blowing Up Facebook

Posted: February 26, 2014, 2:22 p.m. by Stefanie Dunlap. Social media is ever changing, and Facebook is no exception. Month after month, Facebook users have seen big and small changes in this medium. Upon scrolling through your Facebook page, you may recognize an abundance of articles and videos that people are sharing with their friends. […]

Out of the Classroom, On the Road

Out of the Classroom, On the Road

Posted: February 26, 2014, 2:03 p.m., by Jonae Shaw. This summer, undergraduate integrated marketing communication students from Wichita State University are taking their communication campaigns class on the road. They will be traveling to promote WSU’s Geology Field Camp, with the main goals of raising awareness about the camp at a national level and increasing enrollment […]

Editor Biographies, Fall 2013

Kyle Borland – Prattville, Alabama and Ramstein, Germany Majors: Public Relations/Business and Political Science Academic Achievements: Alpha Lambda Delta Honor Society, Phi Eta Sigma Honor Society, President’s List Jobs, Internships & Other Achievements: Social Marketing Coordinator- The EDGE Tuscaloosa (August 2013-present); Outreach Director- Alabama International Relations Club (April 2013-present); Asst. Director of Marketing- UA Dance Marathon (April […]

Fall 2013 Contributor Biographies

Ethan Parry (@ethanparry3 or LinkedIn) is an undergraduate student in public relations at Brigham Young University (BYU). He is a member of BYU’s PRSSA chapter (byuprssa.org & @byuprssa) and is both an editor for The Pitch, an award-winning newsletter, and a member of the C=chapter’s PR committee. Aside from being involved in PRSSA, Parry also writes monthly articles […]

Covering the “Hows and Whys” of Tell a friend – Get Covered

Covering the “Hows and Whys” of Tell a friend – Get Covered

Posted: February 24, 2014, 2:02 a.m. by Molly Moore. The lyrics “At first I was afraid, I was petrified” from Gloria Gaynor’s 1978 hit “I Will Survive” described my initial thoughts as I scrolled through tellafriendgetcovered.com for the first time. The Tell a Friend – Get Covered campaign “is a collaboration of state health exchanges, […]

Women Entrepreneurs Talk Public Relations and Marketing

Women Entrepreneurs Talk Public Relations and Marketing

February 24, 2014, 1:47 p.m. by Addison Viani.   An entrepreneur identifies opportunities, discovers new solutions to a problem and differentiates from competitors. However, having an idea or solution to a problem can only go so far without exposure. The key to developing a successful new venture is through the skillful use of public relations […]

Partnerships with a Purpose

Partnerships with a Purpose

Posted: February 21, 2014, 10:25 a.m., by Maggie Jones. In order to pursue a goal, there must be a purpose in mind. Whether it’s for the common good and well-being of humankind or for purely personal development, every goal has a purpose. It takes more than just one individual to create an impact and achieve […]

Fast-Casual Dining Trend

Fast-Casual Dining Trend

Posted: February 20, 2014, 5:11 p.m., by Stefanie Dunlap. In an ever-changing world, the types of businesses that show up on the market are based on consumer wants and needs. More specifically, restaurants must tap into new food trends to ensure their customers are more than satisfied. One of the current food trends is fast-casual dining. […]

Ellen DeGeneres Handles Her “Divorce”

Ellen DeGeneres Handles Her “Divorce”

Posted: February 17, 2014, 2:27 p.m., by Stefanie Dunlap. It is easy to automatically believe magazine stories about celebrities to be true — especially when everybody is talking about them. Recently, Ellen DeGeneres’ love life has been a hot topic. Ellen is usually not one to respond to tabloids, but how can a person remain […]

Betsy Stories Are Legendary

Betsy Stories Are Legendary

Posted: February 14, 2014, 4:30 p.m., by Myreete Wolford. “Stories about Betsy [Plank] are legendary.” Chief Communications Officer of Wisconsin Energy Co. Rick White agreed to do an interview with me regarding his work with the board of advisors for The Plank Center for Leadership in Public Relations. But little did he know, he would […]

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