Posted: September 26, 2014, 9:35 a.m. by Doug Killough. “Everywhere we go; people want to know . . . who we are, so we tell them.” It’s safe to say that one particular company doesn’t have to tell anyone who it is anymore. This company
Posted: September 22, 2014, 5:43 p.m. by Rachel Uniatowski. When someone gets asked the infamous question “What are you wearing?”, people may think twice about saying Urban Outfitters. The once reputable brand is making headlines again after it was brought to the consumers’ attention that
Posted: September 19, 2014, 11:45 a.m. by Mary Kathryn Woods. Some say “a picture is worth a thousand words,” but advertising and marketing professionals believe our selfies and social photos are worth so much more. Photos offer unparalleled insight into one’s life, and our generation
September 18, 2014, 1:07 p.m. by Jean Faircloth. With 18 holes in one round of golf, the player must pace himself. Even if he begins his round with a birdie or possibly an eagle, he must stay grounded and focused. His excitement can become crippling,
Posted: September 21, 2014, 3:55 p.m. by Brittany Downey. On Sept. 3, CVS Caremark Corporation announced the change of its corporate name to CVS Health. Its mission is “to reflect its broader health care commitment and its expertise in driving the innovations needed to shape the future
September 18, 2014, 1:02 p.m. by Katie Lansford. Cinnabon, the brand known for the world’s best cinnamon roll, is the new example for the dismal future of traditional advertising. Don’t believe it? Just wait. The dessert powerhouse reached $1 billion in retail sales last year
Posted: September 17, 2014, 5:08 p.m. by Michelle Sue Agee. Natural public relations occurs when brands implement public relations strategies and marketing tactics to almost seamlessly captivate their following and expand their reach within the target audience. Strategies must be in real time to connect,
Posted: September 17, 2014, 10:46 a.m. by Michelle Pierce. Why would she date someone like that? What is she thinking? If I were her, I would have left a long time ago. From the outside looking in, we, as spectators, can’t comprehend the reasons behind
Posted: September 12, 2014, 12:30 p.m. by Kelsey Weiss. As celebrities’ presence on social media booms, it’s becoming increasingly difficult to find the line between their public personas and private lives. As avid consumers of pop culture, we’ve grown accustomed to knowing what Miley Cyrus
Posted: September 10, 2014, 3:11 p.m. by Connor Fox. “Think Different.” One of the most recognizable campaign slogans in the late 1990s illuminated the efforts of Apple Inc. to begin a new era with innovation. And that it did. Apple products now speak for themselves
