Published on October 18, 2017, at 1:46 p.m. by Hope Runyan. “Let’s head downtown; a cool new brewery just opened this week.” With more than 5,300 breweries in the United States, the beer industry is continuing to grow and defend its title as one of the largest industries in the nation. More specifically, the biggest […]
Published on December 8, 2017, at 1:20 p.m. by Caitlin Heffley. Looking to the Stars: How celebrities have responded in the wake of tragedy These days, you don’t have to look far to find a story broadcasting horrific events laced with death and loss. Mass shootings, suicide bombings and other acts of terror have become commonplace […]
Published on October 17, 2017, at 1:29 p.m. by Brooke Bailey. In the battle between rapid-fire, photo- and video-sharing services, it can be difficult to know which platform is best for an organization: Instagram “stories” or Snapchat. Since Instagram introduced its “stories” feature, there’s been a virtual arms race between the two social media giants. […]
Published on October 16, 2017, at 3:33 p.m. by Hope Todd. One Tuesday evening, I sat down in a little booth in a cozy tavern in Tuscaloosa, Alabama. Across from me, my boyfriend was perusing the menu. Date night. I didn’t need a menu, however. I knew exactly what I wanted: a burger and a […]
Published on October 13, 2017, at 11:23 a.m. by Lexi McKenzie. What once was known as a platform to keep in touch with friends and facilitate communication has transformed into something completely revolutionary and necessary in the public relations industry. What it was Social media began as a method for people to connect and to […]
Published on October 12, 2017, at 6:45 p.m. by Kirby Tifverman. Brasfield & Gorrie communications manager Meg Burton says the best career advice she has received is, “there is no substitute for hard work,” and her journey as a public relations practitioner is a testament to that statement. Undergrad As a public relations major at […]
Published on October 11, 2017, at 2:30 p.m. by Rachel Tomchin. Could the target market for animation be defined for all the wrong ages? Most reviews state that the ideal viewers are children age 6+. But does this age group always understand what’s going on? Animated films are far more insightful than given credit. In […]
Published on October 9, 2017, at 7:37 p.m. by Grace Turner. You might say email newsletters are “so 2008,” but that doesn’t mean organizations have stopped using them. In fact, many organizations have only recently picked up on the benefits of e-newsletters. If you’re given the task of spearheading an e-newsletter strategy, all you have […]
Published on October 8, 2017, at 4:39 p.m. by Maggie Schneider. Tricorn hats, horse-drawn carriages, flintlock muskets and … iPhones — all of these elements are now indispensable at Colonial Williamsburg, one of the premier living history museums in the country. Even though its purpose is to educate people about the past, the site has found […]
Published on October 5, 2017, at 5:26 p.m. by Lexi McKenzie. College is hard. Sure, the classes are challenging, but arguably the hardest thing about beginning college is the lifestyle change and the transition to living outside of a parent’s home. Many students struggle with being away from their childhood pets and not having an […]
