Published on November 3, 2017, at 9:07 p.m. by Mallory McDonald. The public relations industry continues to expand, and the hiring process has become even more competitive. Students with the most real-world experience will have an advantage at getting a job in the field. To have a solid chance at landing a job in the […]
Published on November 3, 2017, at 2:05 p.m. by Brooke Bailey. Jennifer Graham Jenkins, APR, is a go-getter. Hailing from the small town of Fayette, Alabama, she found her love for public relations while still in high school. “There was a very classy lady in my hometown who did PR and marketing for the hospital,” […]
Published on November 2, 2017, at 8:05 a.m. by Hope Todd. Generating content for a social media page can seem like a tough job. Not only does the content have to be good, but there also has to be an audience to see it. Maintaining interest among publics is perhaps the hardest part about managing […]
Published on November 1, 2017, at 5:02 p.m. by Rachel Tomchin. In a country full of disagreement, “64% of Americans watch NFL football.” While there are many enjoyable pastimes, NFL football has continued to be a crowd favorite for the past 30 years. From watching it on your couch to traveling hundreds of miles to see your […]
Published on November 1, 2017, at 9:19 a.m. by Hope Runyan. Modern technology puts the entire world in the palm of our hands. With the evolution of social media, you can share your picture-worthy breakfast and current location online with thousands of people in an instant. But how does this mass connection affect the places […]
Published on October 30, 2017, at 2:47 p.m. by Mallory McDonald. According to the Public Relations Society of America, “Public relations is a strategic communications process that builds mutually beneficial relationships between organizations and their publics.” But what actually falls under PR, and how do you know which niche is right for you? “Public relations” […]
Published on October 25, 2017, at 5:54 p.m. by Rachel Tomchin. Why do most hotel chains keep a common theme in atmosphere and architecture? While Embassy Suites, The Hyatt and Ritz Carlton are all wonderful hotels, they could be giving their guests something more, something like Four Seasons. Four Seasons is a worldwide hotel chain […]
Published on October 24, 2017, at 7:04 p.m. by Kirby Tifverman. Whether you choose to keep up with them or not, the Kardashian clan has dominated headlines for over a decade. They’re known for their reality TV show, romantic relationships and, yes, business savvy. The youngest of the “Hollywood Brady Bunch” is no exception. At […]
Published on October 24, 2017, at 12:39 p.m. by Maggie Schneider. Sometimes, crises strike without warning. A sudden, unpredictable event creates a circumstance in which a company has to scramble to protect its reputation. However, there are other times when a crisis is slow-moving and easy to get ahead of; but for some reason an […]
Published on October 23, 2017, at 7:26 p.m. by Hyland Stockton. It is called “professional” development. So, it must just be for professionals, right? Ashleigh Kathryn, PRSSA’s vice president of professional development, expressed the importance of professional development for students and said that if you are not challenging yourself to seek every opportunity possible (within […]
