Skip links

Working from the Floor Up

Working from the Floor Up

Published on March 3, 2016, at 9:00 p.m. by Rachel Chandler. Many aspiring professionals dream of carrying out public relations in the fashion industry, but working your way up can be far from glitzy and glamorous. Behind all the flashing lights are busy public relations personnel making sure every detail is without flaw. One of […]

Where are the men at?!

Where are the men at?!

Posted on March 2, 2016 at 9 p.m. by: Kelley Breeding Being in the public relations program at The University of Alabama, it’s hard not to notice the lack of men in the classroom. This is not just an occurrence at my university either. Arik Hanson stated in an article that about 85 percent of […]

Touchdown, Academics!

Touchdown, Academics!

Published on March 2, 2016, at 5:30 p.m. by Mackenzie Ross. As football fans, alumni and students stepped off the plane at the Phoenix airport before the 2016 College Football Playoff National Championship. A large billboard greeted them with the words, “Roll Phoenix Roll.” This sign was one of many that are part of a […]

#TBTV: Nostalgia Now Trending

#TBTV: Nostalgia Now Trending

Posted on March 2, 2016, at 11:30 a.m. by Elizabeth Broussard. It’s happening: TV today is stuck in the 90s. Well, maybe not stuck — just a little preoccupied. For many scrunchie-wearing, MTV-obsessed teens, the 90s were a golden age of television. From “Friends” to “Seinfeld,” the laughs were hard-hitting and the good times kept […]

Facebook Gets a Facelift

Facebook Gets a Facelift

Published on February 29, 2016, at 7:00 p.m. by Elizabeth Broussard. It’s no secret that pressing the “like” button on certain Facebook posts seems unnatural, if not impolite, at times. For that very reason, users have been requesting a “dislike” button for years. Last week, Facebook finally responded with the release of a new feature, […]

McDonald’s Makes the Best of a Mess

McDonald’s Makes the Best of a Mess

Published on February 29, 2016 at 12:45 p.m. by Morgan Martin. Oh McDonald’s, the father of fast food. Over the past decade or so, McDonald’s has made an effort to continue to appeal to its audience on an international scale. When eating healthy became the new trend, McDonald’s introduced salad to the menu. When light […]

Why Creating Original Content for Each Platform Is Worth Your Time

Why Creating Original Content for Each Platform Is Worth Your Time

Posted on February 25, 2016, at 5:15 p.m. by Eliza Sheffield. With an ever-growing toolkit of social media platforms, organizations have more options than ever to share their messages and build their brands online. Unfortunately, brand-building through social media is easier said than done. Mastering social media certainly creates long-term positive brand impacts, but it’s […]

Ready or Not, Here I Come

Ready or Not, Here I Come

Posted on February 24, 2016, at 4:30 p.m. by Kelley Breeding. With graduation lurking around the corner, the question many students are wondering is whether or not they are ready — ready to be thrown into deep waters to either sink or swim. Is graduating with a public relations degree going to prepare you for […]

TiK ToK: Sony’s Running out the Clock

TiK ToK: Sony’s Running out the Clock

Posted on February 24, 2016, at 6:15 p.m. by Lindsey Young Our current era has been named the “digital age” and the “age of information.” Companies and organizations are constantly trying to find innovative ways to stand out in the vast clutter of information. Crises go viral in mere minutes, and no one has quite […]

Timing on Twitter Is Everything

Timing on Twitter Is Everything

Posted on February 22, 2016, at 8:00 p.m. by Leah Tobak. I’m sure we’ve all heard that there are optimal times and days to post on each social media platform to reach the highest level of readership and interaction. What many people don’t know, however, is that these time-specific actions can also be divided by […]

Return to top of page