Posted At: November 4, 2013 9:00 a.m. by Courtney Cox The job market for those pursuing a career in public relations can be very competitive. Experience in the field and an impressive portfolio are necessities for recent graduates searching for employment, as well as for current students looking for internships. One way for students to […]
Posted At: October 31, 2013 10:20 a.m. by Sarah de Jong. Many shoppers are outraged that stores are trying to take away from the holiday. While it may increase sales, opening stores on a holiday is iffy on the PR side. The stores that open on holidays must decide if they care more about the […]
Posted At: October 30, 2013 4:10 p.m. by Courtney Cox. Influenster is an online community that helps establish and maintain beneficial relationships between brands and their customers, while giving consumers a chance to make their voices heard.
Posted At: October 26, 2013 9:08 a.m. By Lexi Holdbrooks Social media has transformed the world we live in. Pinterest is one of the newest forms of social media that allows you to blog visually. A user can create numerous boards that are categorized and filled with images of things that inspire them, such as […]
Posted At: October 25, 2013 10:30 a.m. by Kyle Borland When people think of Alabama’s past, it’s the dark parts they remember the most: the violent actions of the Klu Klux Klan, the Stand in the Schoolhouse Door, police dogs and fire hoses used against peaceful protesters, and all the other events that tore Alabama […]
Published At: October 25, 2013 10:15 a.m. by Ashley Jones. One of the world’s most expensive and historical sports franchises is under pressure to change its 80-year-old beloved brand. The Washington Redskins, a National Football League team, is facing criticism from President Barack Obama, the Oneida Indian Nation and even Howard Stern for its derogatory […]
Posted At: October 24, 2013 12:30 p.m. by Susan Griffiths. This year marks the 150th anniversary of the Battle of Atlanta; so in honor of my hometown’s claim to Civil War fame, I am dedicating a blog to the fabulous Scarlett O’Hara. While she starts out as a vapid socialite, Scarlett becomes an amazing woman […]
Posted At: October 24, 2013 8:50 a.m. by Benjamin Ladrillono the clutter In this new digital era, businesses surround us with media clutter. Everywhere we turn, another brand appears in front of us. From logos on shirts to promoted tweets, marketers are always trying to reach us. However, for the most part, we don’t even realize that […]
Posted At: October 23, 2013 7:07 p.m. by Brian C. Hoff Bud Light. Most Americans know exactly what these two words represent thanks to Anheuser-Busch’s Bud Light television and radio marketing campaigns. What about Yazoo or Druid City? Chances are unless you are from the Southeast region of the United States, you have never heard […]
Posted At: October 23, 2013 2:48 p.m. by Courtney Cox The coffee shop prank promoting the release of “Carrie” was the work of Thinkmodo, an agency in NYC that specializes in a new, unconventional marketing technique.
