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Welcome – Volume V, Issue 1, Fall 2010



Thank you for joining us for Volume V, Issue I, of Platform Online Magazine. We are proud to continue Platform‘s diverse range of public relations topics by creating articles and blog posts relevant to matters facing our industry and society today. Features in this issue offer a look into image advertising, international PR, communication strategy in the sports industry, the role of PR in combating copyright issues and the promotional rewards of art festivals.


In today’s world, the economy is unpredictable, technology is evolving and trends are ever-changing. We strive to create a publication that is timely and firm in its coverage of ethical practices that positively promote public relations. New material is uploaded regularly, so please be sure to return to the site to see our latest articles and blog posts.


Our hope is that you will not only read our material, but also participate in discussions and take advantage of our social media links to Facebook, Twitter and PROpenMic. Your participation will lend new ideas to Platform writers and readers. We also invite you to become a contributing writer for an upcoming issue and to subscribe toPlatform by submitting your e-mail address on our home page.


Thank you to all of our contributing writers featured in Volume V, Issue I, and to the Plank Center for Leadership in Public Relations for its continued support of Platform.


Platform Magazine Editorial Team
Volume V, Issue I




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