When the country has been buzzing with the horrors of a failing economy for months, how do you look forward? What if your company has been forced to file bankruptcy and is in an industry that is slowly crumbling? If you are General Motors, you look inside for change and try to evoke a positive, […]
I can only imagine what it is like to be Michael Jackson’s publicist. Needless to say, it must be an extremely busy job. Arguably, this is the most famous figure in pop music, the “King of Pop.” Love him or hate him, there’s no denying Jackson sits with a select group of artists who remain […]
Branding — the word once screamed advertising to me. I always have understood its ability to establish a marketable item and obviously associated it with a set of skills different from the general public relations world. After several interviews and research for my article on nonprofit PR makeovers, this branding concept seems more significant and […]
In today’s world of pop culture, image is everything. Celebrities fill our media outlets with tales of parties, elopements and other eye-catching drama. Image is not only the physical image that these celebrities portray, but it is the image they portray through their work, whether it is acting or music. Two very popular pop singers […]
Dove’s “Campaign for Real Beauty” revolutionized the perception of beauty in the media by showing real women, and not models, in its advertisements. This decision gave the brand a great deal of publicity, and Dove has a strong image, which supports “real beauty.” The “Evolution Commercial” features a woman who goes for a photo shoot […]
A few weeks ago, I had the opportunity to be part of history in the making. I always wondered what that would feel like. Since I was a child, I had envisioned the entire scene. With a gold medal hanging around my neck, television reporters from around the country would be interviewing me. I would […]
As of April 23, 2009, at 11:22 p.m. “the windy city” has 1,113,258 “friends supporting the bid” according to Chicago’s 2016 candidate city Web site. The following is a statement also on Chicago’s 2016 candidate city Web site: “On April 14, 2007, the United States Olympic Committee (USOC) selected Chicago as the U.S. Bid City […]
Today is the 13th Annual National Day of Silence. On this day, many people refrain from speaking to call attention to anti-LGBT (Lesbian, Gay, Bisexual, Transgender) name-calling, bullying and harassment in schools. Today, April 17, 2009, also would have marked the twelfth birthday of Carl Walker-Hoover who tragically took his own life on April 6 […]
Let me start off this blog post with a statistic. Did you know that the Department of Labor reports that workers ages 18 to 34 change employers (or occupations under the same employer) an average of 10 times? That’s shocking. It really throws out the window the notion that anyone will be working for the […]
