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Where Public Relations, Politics and the Legal System Collide

Posted At: April 23, 2012 2:15 PM by Katie Brazeal As necessary as PR is, every-so-often a campaign can exceed the agency’s areas of expertise. This is not because of mismanagement on the PR side, but rather it is a result of the complexity of

Are You Absolutely Necessary?

Posted At: April 18, 2012 2:30 PM by Katie Brazeal As communications professionals, what is there to be learned from the Olbermann catastrophe? And how do you prove that you are, in fact, indispensable?

Hunger Games Isn’t Hungry for PR

Posted At: April 8, 2012 9:30 AM by Katie Brazeal The book was a bit bent and torn, proving that it had been well loved while being read. So, what the heck? I decided to give it a shot. With that decision, my Hunger Games

Local Musicians: Drumming Up Their Own PR

Posted At: March 28, 2012 2:15 PM by Katie Brazeal and Katie Kallam In today’s world of social media, reality TV and personal technology, it’s becoming harder and harder to stand out. Local bands face the unique challenge of becoming their own public relations professionals.

Hashtag That

Posted At: February 22, 2012 2:00 PM by Katie Brazeal Beyond Twitter, it is not uncommon for someone to say “#(fill in the blank)” in text or even in speech. It is obviously current and can be quite humorous, but what weight does the hashtag

Welcome

Welcome to Platform Magazine, a student-run magazine at The University of Alabama. Our editors strive to continue Platform’s tradition of providing our readers with insight into the ever-changing world of PR. We hope that our articles and blog posts will intrigue you and encourage you

Editor Biographies, Spring 2012

Savannah Bass — Baltimore, MarylandMajor/Minor: Public Relations/American Studies Academic Achievements: President’s List; Dean’s List Jobs, Internships & Other Achievements: Student Justice, Academic Honor Council; Communications Intern, College of Communication and Information Sciences; Development Intern, Tuscaloosa Academy; Communications Intern, Best Buddies Maryland; Waitress, Atwater’s Restaurant Community Service: Tutor, Literacy is the

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