“Cheerio” to General Mills’ Transparency

Published October 17, 2015, 1:10 p.m. By Sally Immel. Transparency, transparency, transparency: We’ve heard this word a thousand times because it’s the first public relations lesson in the book. Ever since our first PR class,…

Ebola Crisis: Disappearing Fear

Posted: March 16, 2015, 10:31 a.m. by Sadie Schwarm. Fall of 2014 was filled with widespread fear after the microscopic killer, Ebola, swept the nation. News cycles ran 24/7 to update the public about newly…