Published on February 19, 2024, 9:50 a.m.by Carsyn Smiling. Endless opportunities A degree in public relations is wide-reaching and constantly evolving. According to the Bureau of Labor Statistics, the number of public relations specialists is expected to grow 6% by 2032. Brianna Murphy, a 2019 graduate of The
Published on Oct. 13, 2022 at 1:40 p.m. by Grace Brindley. College students often seek the advice of industry professionals, such as which experiences and relationships forged their career paths and what combination of variables equaled success. To that end, public relations students might consider
Published on October 18, 2021, at 7:36 p.m. by Lady Reynolds. In a 2019 post for O’Dwyer’s, Doug Swanson, a professor of communications at California State University, noted student-run agencies put “PR students in the driver’s seat.” Student-run agencies allow undergraduates to obtain hands-on experience
Published on March 12, 2021, at 2:51 p.m. by Maggie Palmer. Approximately 1.56 million nonprofit organizations exist in the United States today. In an online world constantly inundated with new information, it’s important that their messages are crafted effectively, both to serve their communities and keep their organizations
Published on February 19, 2021, at 5:48 p.m. by Bella Valentini. Last spring as COVID-19 spread rapidly across the country, college students unexpectedly packed their belongings and headed home to complete their spring semesters in a completely virtual setting. With this change, many students found that
Published on November 29, 2018, at 2:10 p.m. by Bri Roselius. Sweaty palms. Dry mouth. Stomach churning. The audience can smell the fear. Seconds inch by at a snail’s pace. Faces blur as the audience becomes a single, monstrous being rooting for your impending failure.
Published on November 7, 2018, at 4:25 p.m. by Anna Claire Toxey. Using terms such as “spin” and “propaganda” to describe the work of public relations practitioners is common practice among many people today. The negative connotations associated with these words often tarnish the reputation
Published on April 13, 2018, at 6:32 p.m. by Halle Russo. “If you had asked me four years ago, I would’ve laughed if you told me that I was going to major in public relations. I never would’ve guessed it,” Maret Montanari said. As the
Published on December 21, 2017, at 7:40 a.m. by Parker Rocco. The term personal branding has transformed since it was first coined by Tom Peters in 1997. Today, more than ever before, young public relations professionals need to distinguish themselves from other, highly qualified professionals
Published on November 3, 2017, at 9:07 p.m. by Mallory McDonald. The public relations industry continues to expand, and the hiring process has become even more competitive. Students with the most real-world experience will have an advantage at getting a job in the field. To
