JetBlue: Elevating Kindness

Posted: March 16, 2015, 11:10 a.m. by Esther Workman. Check in. Get to the airport an hour early. Check your bags. Go through security. Go through security again. Walk to the gate. Wait at the…

JetBlue: You Are Now Clear to Pay It Forward

Posted: December 1, 2014, 3:11 p.m. by Rachel Uniatowski. It starts off with a ticket, to anywhere in the world, given to a deserving person involved in humanitarian efforts, but the best part — it…

Use Twitter to Soar

Posted At: October 16, 2013 1:55 p.m.
by Karly Weigel.

Creating lasting relationships on social media is beneficial for both the company and the customer. Some customers will tweet @SouthwestAir to say hello or check on an arrival gate. The small replies from Southwest make all the difference in customers’ perception of the airline.