
TiK ToK: Sony’s Running out the Clock
Posted on February 24, 2016, at 6:15 p.m. by Lindsey Young Our current era has been named the “digital age” and the “age of information.” Companies and organizations are constantly

Brand Jive
Posted on February 16, 2016, at 1:20 a.m. by Hannah MacInnis. On a cold Thursday night in December 2015, 11.5 million people tuned into NBC to watch Kenny Leon, among

The Evolving Role of the News
Posted on February 2, 2016, at 5:45 p.m. by Hayley Kilgo. Long gone are the days when reading a newspaper and turning on the television were the only ways people

Social Media: Changing the Fame Game
Posted on Nov. 18, 2015 at 1 p.m. by Shelby Bonner. Not everyone is Beyoncé. Thankfully, for those who can’t release a successful album overnight with no prior warning to

The Evolution of Social Content
Posted on Nov. 11, 2015 at 6:30 p.m. by Katie Gatti. What’s the first thing most people do upon waking in the morning? While the standard morning wake-up call for

PR Behind the Pet: Doug The Pug and Manny The Frenchie Tell All
Posted on Nov. 4, 2015, at 3 p.m. by Caroline Giddis. “Doug is very … lazy in the morning,” said Leslie Mosier. “Some mornings are crazy when we have a

Gluten-free: Way to Be?
Posted on November 2, 2015, at 5:40 p.m. by Kristen Ellis. In our society’s long-standing battle against seemingly harmless food groups, gluten is the new enemy. Celebrities such as Gwyneth Paltrow and

The New World Order: 140 Characters or Less
Posted on October 19, 2015, at 3:00 p.m. by Kristen Ellis. Recent research shows that humans are becoming increasingly unable to concentrate on long or wordy pieces of information and,

The Digital Evolution of Music Festivals
Posted on Oct. 8, 2015, at 1:30 p.m. by Hayley Kilgo. It’s been 46 years since the famed Woodstock Music and Arts Festival, yet people are still gathering today to

The Power of YouTube
Published on October 5, 2015, at 7:40 p.m. by Madalyn Atherton. It’s no secret that these days, our attention spans are shorter. We live our lives 140 characters at a