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Career Change: From Beat Reporter to Communications Specialist

Career Change: From Beat Reporter to Communications Specialist

Published on January 31, 2024, 4:16 p.m.by Carsyn Smiling. Every year recent college graduates enter the workforce hoping to find the perfect job right out of college. Many use their entry-level job to lay the foundation of their newfound professional lives, and an increasing number

Jump Scare: Let’s Talk About Ghostwriting

Jump Scare: Let’s Talk About Ghostwriting

Published on November 1, 2023, 9:04 p.m.by Ali Burleson. Ghostwriting is a longstanding practice and can bring both negative and positive reactions from readers. It’s common in the public relations field, and as a PR practitioner, you may not be fully aware of the benefits ghostwriting

My ADHD & Me: Making the Case for Disability Representation in the Public Relations Field

My ADHD & Me: Making the Case for Disability Representation in the Public Relations Field

  Published on Feb. 6, 2023, at 4:48 p.m. by Trinity Hunter. According to the Centers for Disease Control and Prevention, attention deficit hyperactivity disorder is a neurological developmental disorder. Commonly diagnosed in children, identifiable traits of ADHD include an inability to maintain focus, impulsivity and difficulty in social

Industry Leaders Discuss the Cover Letter

Industry Leaders Discuss the Cover Letter

Published on February 28, 2018, at 3:46 p.m. by Allie Binford. While most of the internship and job search process is consistent across the public relations industry, there is one inconsistent factor: the cover letter. Some companies require them, some make them optional, and some

The Death of the English Language in 140 Characters or Less?

The Death of the English Language in 140 Characters or Less?

Published on September 8, 2016, at 10:58 a.m. by Sonny Franks. “In these days of texting and various social media apps, the well-constructed sentence is under mortal threat,” Prince Charles warned at a recent ceremony celebrating 500 years of Royal Mail. While many other notable

Score the Job the Write Way

Score the Job the Write Way

Posted on December 4, 2015, at 6:30 p.m. by Mackenzie Lyng. Just imagine: You’ve submitted your application, résumé and cover letter to the PR agency of your dreams. A week later, the agency contacts you to schedule an initial interview. You crush it and know

Pump up Your Persuasion

Pump up Your Persuasion

Posted on Oct. 28, 2015 at 7 p.m. by Luke Thomas. PR and persuasion are two peas in a pod. And I just used it on you. Alliteration (the repeating of initial consonant sounds) is a rhetorical device. While that might trigger flashbacks of AP

Expanding Your Bookshelf: A New Kind of Storytelling

Expanding Your Bookshelf: A New Kind of Storytelling

Posted October 2, 2015, 10:00 a.m. by Madalyn Atherton. The publishing world fears that the rise of social media and the Internet will mean the downfall of books. Seventy-six percent of people over 18 read at least one book in 2013, so I wouldn’t be too

The Time Is Now

The Time Is Now

Posted: October 29, 2014, 3:10 p.m. by Connor Fox. If there’s one thing I’ve learned in college both inside and outside the classroom, it’s that time management is a critical part of success. A career in public relations implements many different skill sets for a

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