Skip links

Bourbon, Branding, Brotherhood & Beyond

Bourbon, Branding, Brotherhood & Beyond

Published on Dec. 16, 2024 at 7:39 p.m. By Victoria Donato. If you were a loyal television watcher during the 2010s, chances are you fell for the two heartthrobs who carried the hit supernatural teen drama “The Vampire Diaries.” Fictional brothers Damon and Stefan Salvatore captivated audiences

Perfecting PR Pros: A Michael Smart Profile

Perfecting PR Pros: A Michael Smart Profile

Published on Dec. 9, 2024 at 7:42 p.m. By Victoria Donato. While many people have made notable contributions to the public relations industry, Michael Smart is a name that truly stands out among others. A former journalist, passionate media pitcher and transformative teacher, Smart has dedicated his

Extra! Extra! Read All About It: The Print Media Comeback

Extra! Extra! Read All About It: The Print Media Comeback

Published on Nov. 12, 2024 at 11:52 p.m. By Victoria Donato. Over the years, in the ever-evolving digital age, print media has slowly been losing its power. Not many people still start their mornings by rushing toward the edge of their driveway, eagerly grabbing the

Lasting Legacies: How Social Media Keeps the Voices of a Generation Alive

Lasting Legacies: How Social Media Keeps the Voices of a Generation Alive

Published on Wednesday, Nov. 6, 2024 at 7:39 p.m. By Victoria Donato. For most music lovers worldwide, social media offers an intimate, timely and easily accessible gateway into the lives of their idols. Fans are constantly rewatching stories, replaying videos and refreshing feeds, eager for

Voices that Sell: The Impact of Ads in Podcasting

Voices that Sell: The Impact of Ads in Podcasting

Published on Oct. 21, 2024 at 4:26 p.m. By Victoria Donato. For years, advertisements have been seen and heard in ever-evolving ways across various forms of media. However, in 2003, podcasts — a digital, auditory medium that allows listeners to engage with content at their

What’s the Story? Oasis Is Back

What’s the Story? Oasis Is Back

Published on September 26,2024, at 10:26 a.m. By Victoria Donato. Oasis is officially done looking back in anger. The British rock band frontmen announced their long-awaited return after 15 years of fans patiently (or not so patiently) waiting. Brothers Liam and Noel Gallagher posted the

Return to top of page