Selling More Than Clothes
Posted At: January 21, 2012 3:30 PM by Sarah Shea Traditionally, the very basis of advertising consists of “selling” something. Perhaps this is selling
Honesty in PR: #admitwhenYoumakemistakes
by Sarah Shea, editor Nearly every conversation about public relations ethics comes back to one crucial idea. For insider trading scandals—honesty is crucial. For
Help Wanted: “Seeking Social Media Specialist”
by Sarah Shea As a college senior facing the “real world” come December 17, I have been avidly reading job postings over the past