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Behind the 123.7 Million Super Bowl Views

Behind the 123.7 Million Super Bowl Views

Published on February 19, 2024, 5:51 p.m.by Stephanie Smith. In case you haven’t heard, Super Bowl LVIII just became the most watched broadcast of all time with an astounding 123.7 million viewers, making it the most watched since the moon landing. The Kansas City Chiefs secured a thrilling

Endorse Me, Endorse Me Not

Endorse Me, Endorse Me Not

Posted: October 26, 2014, 2:25 p.m. by Jonae Shaw. Professional athletes, by nature, are constantly in the public eye. And brands, through strategic planning, constantly try to make their products stand out from others. Thus, when a company uses the alliance of an athlete to

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