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Favre’s Lips Are Sealed After “Out-of-Bounds” Texts

We thought the “sexting” epidemic only afflicted hormonally-charged, pubescent teens. Then the Brett Favre scandal hit newsstands across the nation. Allegedly, the 41-year-old Minnesota Vikings quarterback has been making passes both on the field and off; Jenn Sterger, a former New York Jets sideline reporter

Dove gets a little too fresh

Dove’s “Campaign for Real Beauty” revolutionized the perception of beauty in the media by showing real women, and not models, in its advertisements. This decision gave the brand a great deal of publicity, and Dove has a strong image, which supports “real beauty.” The “Evolution

The Windy City Candidate

As of April 23, 2009, at 11:22 p.m. “the windy city” has 1,113,258 “friends supporting the bid” according to Chicago’s 2016 candidate city Web site. The following is a statement also on Chicago’s 2016 candidate city Web site: “On April 14, 2007, the United States

Think Twice

Most people would be content for six months with a $100,000 salary and lying on an island in Australia’s Great Barrier Reef.  With this job, you will only have to feed several hundred fish, clean the pool and check the mail.  Other days may consist

An Odd Place, Explained

The public perception of Jon and Kate Gosslin, stars of TLC’s hit television series Jon and Kate Plus 8, varies across the blogosphere, in turn putting PR professionals to work. Aspiring to work in the pubic relations field, I am going to treat the Jon and

Beefing Up Social Media

Every five seconds someone writes online about McDonald’s. From a public relations practitioner’s point of view, that could seem almost impossible to manage. On Feb. 20, 2009, I attended the Real World PR Conference sponsored by the Georgia PRSA. I was able to hear Heather

Beijing’s Olympic-Size Public Relations Campaign

Four months before the largest sporting event for athletes with disabilities was held in Beijing, China, a 7.9-magnitude earthquake devastated the Sichuan province 930 miles away from the nation’s capitol. While emergency workers flooded the area to assist in the recovery and treatment of the

G is for Gatorade; that is NOT good enough for me!

“What’s in a name? That which we call a rose by any other name would smell as sweet” – William Shakespeare, Romeo and Juliet, 2.2 No offense to Shakespeare, but I don’t think he ever studied public relations or the value of brand identity.  Nor

Public Relations for Africa

Africa. What thoughts come to your mind when you see that word? AIDS…Orphans…Poverty? Those were the images that used to come to my mind. The pictures we normally see in mass media portray a negative image of Africa. Mocha Club is trying to change that.

A Long Look in the Mirror

Your image is what others see and think of you. Your image is what gives you a good or bad reputation. Your image also follows you through personal endeavors and your climb up the corporate ladder. So what if 60 million plus people thought differently

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