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Nostalgia Marketing: Jedi Mind Tricks or Proven Science?

Nostalgia Marketing: Jedi Mind Tricks or Proven Science?

Posted: April 28, 2015, 1:33 p.m. by Ethan Wiggins. Are you ready for the array of movie remakes to be released this year? Classic blockbusters such as Jurassic Park, Star Wars, Mad Max and Terminator are among the most anticipated movies of 2015. All of these movies earned faithful young fans throughout

Nickelodeon: The Evolution of a Brand

Nickelodeon: The Evolution of a Brand

Posted: December 5, 2014, 12:30 p.m. by Katie Lansford. What’s orange, green and watched all over? Nickelodeon — the “number one entertainment brand for kids.” The network is in its 35th year and continues to grow, not just in the television arena, but also as a brand

“Aww, here it goes!”

“Aww, here it goes!”

by Bailey Carpenter It was 11 p.m. on a weeknight, and having finally finished my homework, I settled in bed to watch TV. As I scrolled down the channel guide, I came to a sudden halt when I saw “Clarissa Explains It All” in one

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