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Brian Williams: Propeller of Lies

Brian Williams: Propeller of Lies

Posted: February 20, 2015, 2:00 p.m. by Laura Gregory. As public relations students, we learn time after time that the key to crisis communication is an immediate and sincere apology. However, the news headlines seem to indicate that this is not the approach most often

The Patch Gives Birth to Controversy

“No comment” or even no response is one of the worst replies you can give to the media, and yet is still commonly used by top companies when responding to a PR disaster. The phrase implies “I don’t know what’s going on,” or “I don’t

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