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She’s More Than a Doll: Barbie

She’s More Than a Doll: Barbie

Published on December 1, 2023, 1:54 p.m. by Shaley Brown From plastic fashion doll to live-action movie character, Barbie has always been an iconic brand. With the release of the “Barbie” movie, the franchise created strategic partnerships, social media campaigns and utilized various forms of media

Big Dreams for Barbie

Big Dreams for Barbie

Posted on Nov. 12, 2015 at 1:45 p.m. by Caroline Giddis. A young girl stands in front of students in a lecture hall. They giggle as she walks in, but she stands tall and smiles. She says, “Hello, my name is Gwyneth, and I’ll be

Daily Life of a Modern-Day Creative Genius

Daily Life of a Modern-Day Creative Genius

Posted: February 10, 2015, 3:09 p.m. by Ethan Wiggins. The daily life of the modern-day public relations professional is extremely busy and demanding. With the rapid growth of social media, the demand for on-the-spot creativity is higher than ever. Some interesting parallels emerge when comparing

Beautiful and Bald Barbie: A Benchmark for Social Media

Posted At: Feburary 15, 2012 2:00 PM by Savannah Bass Over the years, America has seen it all: rock star Barbie, lifeguard Barbie, princess Barbie, tattooed Barbie and a pregnant Barbie with a plastic, removable baby inside her abdomen.

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