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Editor Biographies, Fall 2024

Lisé Badeaux Lisé Badeaux Editor/Writer Hometown: Vestavia Hills, Alabama Major/Minor: Public Relations/Communication Studies Academic Achievements: President’s List (x4) Jobs, Internships & Other Achievements: Employee Engagement and Communications Call Center Intern at Protective Life Insurance Community Service: Make-a-Wish, Big Brothers Big Sisters of West Alabama Organization Membership: University of Alabama EcoCAR, Chi

The Triumph Behind Texas’ Iconic Slogans

The Triumph Behind Texas’ Iconic Slogans

Published on Oct. 28, 2024 at 4:36 p.m. By Macy Barshick. Texas is a state known for its outsized identity, much of which can be attributed to the clever and enduring marketing slogans that have become deeply embedded in its culture. From “Everything is Bigger

Crisis Management: Key Takeaways from PR Disasters in the Digital Age

Crisis Management: Key Takeaways from PR Disasters in the Digital Age

Published on Oct. 28, 2024 at 4:16 p.m. By Macy Barshick. In today’s digital world, crisis management is more crucial than ever. Information spreads at an unprecedented speed, and false information is everywhere online. A company or organization’s response to a crisis can make or

Driving West Virginia Tourism: The Power of PR Strategies

Driving West Virginia Tourism: The Power of PR Strategies

Published on October 2, 2024, at 8:56 p.m. By Macy Barshick. West Virginia may be the definition of a hidden gem, full of natural beauty and untapped tourism potential. The Appalachian Mountains swallow the state, making it a nature lover’s dream. Rolling rivers, rock formations, dense forests

Personal Branding Tips and Tricks: Building Your Unique Identity

Personal Branding Tips and Tricks: Building Your Unique Identity

Published on September 23, 2024, at 7:59 p.m. By Macy Barshick. In today’s competitive world, personal branding is more crucial than ever. Whether you’re seeking new job opportunities, aiming to establish yourself as an expert in your field or simply wanting to stand out, a

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