The Growing Latino Population’s Impact on Your Target Audience Mar. 20, 2018 by Alana Doyle Latin American influence reshapes US culture highlighting growing Hispanic market power and need for culturally authentic PR strategies targeting diverse Latino audiences Read More
Miami: City or Ciudad? Dec. 6, 2013 by Student Posted At: December 6, 2013 2:00 p.m. by Aime O'Keefe. So people prefer to speak Spanish in their households— but does that carry outside Read More
Thinking Globally: The Importance of Diversifying Your Client Base Nov. 15, 2012 by Student Posted: November 15, 2012 at 5:13 P.M. by Shelby Calambokidis PR firms should understand the importance of diversifying the client base, as well as Read More