“Ketching” Up with the Community
Posted: Tuesday, September 22, 2015, at 10:00 p.m. by Taylor Shelnutt. September. It’s all about the return of football, fall breezes and … social
Pitching Industry Peers
Pitches to public relations publications share many similarities with those to news outlets, but it’s important to know the nuances of working with industry
Linking Arms for Mutual Success
Posted: March 31, 2015, 3:01 p.m. by Sarah Parker. Carefully considering prospective clients is critical for the long-term success of any PR agency. When
Life After the 400s: Rookies in the Agency
In public relations, the journey from student to employee rarely happens overnight. For many graduates, internships are only the beginning.
Out of the Classroom, On the Road
Forget the classroom—these students took their campaign into the mountains. See how immersion is changing PR education.
Ketchum: Breaking Through the Clutter
Posted At: October 24, 2013 8:50 a.m. by Benjamin Ladrillono the clutter In this new digital era, businesses surround us with media clutter. Everywhere we turn,
Audio Interview: Tips with Ketchum Account Executive Cal Michael
Posted At: April 28, 2008 10:48 AM For students preparing to enter the job market or get their first big internship, Cal Michael offers
Times of Transition
Posted At: April 9, 2008 12:23 PM | Posted By: Kelly Bond by CJ McCormick The path to PR For many students, the time
How Many Service Hours Do You Complete?
Posted At: April 9, 2008 12:11 PM by Taryn Ely What do you think when you think of large public relations firms? Do you
Searching for an Internship? Step One—Editing Your Resume
Posted At: April 9, 2008 12:09 PM by Anna Katherine Owen “Thank you for your interest in our summer intern program. We have successfully