A Big Day for Small Things
Published on November 27, 2017, at 5:11 p.m. by Hope Todd. Last week I was sitting in an executive board meeting for The University
Eleven PR Lessons from “Stranger Things”
Published on November 21, 2017, at 6:56 p.m. by Hope Todd. “Do you watch ‘Stranger Things’?” “You would LOVE ‘Stranger Things.’ You should watch
The Magic of Social Media Influencers for Disney Parks
Disney doesn’t just create magic in parks—it creates it online. Here’s how influencers bring the brand to life.
Burgers & Brews & Good Reviews
No big advertising budget, no problem. This restaurant grows through community, culture and word of mouth.
What Did She Do? A Look at Taylor Swift’s Promotion Strategies
From “good girl” to bold reinvention—Taylor Swift proves staying relevant means evolving your brand.