Published on Dec. 9, 2024, at 7:42 p.m. by Victoria Donato. While many people have made notable contributions to the public relations industry, Michael Smart is a name that truly stands out among others. A former journalist, passionate media pitcher and transformative teacher, Smart has dedicated his
Published on Oct. 31 at 7:27 p.m. by Lauren Barnes. The final, and at times most crucial, step in a public relations campaign is evaluation — the part where PR practitioners can measure success. Outside of public relations, journaling and self-reflection are often recommended as important
Published on October 25, 2017, at 5:54 p.m. by Rachel Tomchin. Why do most hotel chains keep a common theme in atmosphere and architecture? While Embassy Suites, The Hyatt and Ritz Carlton are all wonderful hotels, they could be giving their guests something more, something
