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Editor Biographies, Spring 2021

Jordan Axel Design Director Hometown: Kendallville, Indiana Major/Minor: Public Relations/General Business Academic Achievements: Dean’s List (Fall 2017-Fall 2018; Fall 2019), UA Presidential Scholar (Fall 2017-Present) Jobs, Internships & Other Achievements: Student Marketing Assistant — UA Recreation (Current), Temporary Media Staff — CMA (Fall 2018, 2019), Marketing Intern — AMI

PR & LinkedIn: The Strongest Connection

PR & LinkedIn: The Strongest Connection

Published on April 30, 2021, at 11:12 a.m. by Emma Britt. Do PR professionals scroll through LinkedIn like it’s the new Facebook? I think the answer is a definite yes. LinkedIn is a rather new social networking platform used for connecting people in all industries, finding

Through Her PRspective

Through Her PRspective

Published on April 14, 2021 at 5:40 p.m. by Emma Britt. “That’s pretty good for a girl” is something that cannot be said within the public relations industry, simply because women make up the majority of the workforce. According to The Plank Center for Leadership in

How PR Amplifies the Universal Language of Music Amidst a Pandemic

How PR Amplifies the Universal Language of Music Amidst a Pandemic

Published on March 19, 2021, at 7:01 p.m.  by Emma Britt. If any industry has taken a gut-wrenching hit because of the global pandemic, it has been the music industry. Music festivals, concerts and even small karaoke nights no longer look like crowds of people in

Can PR Talk the Talk and Walk the Walk?

Can PR Talk the Talk and Walk the Walk?

Published on March 3, 2021, at 7:15 p.m. by Emma Britt. New York Fashion Week is a bi-annual event full of runway shows designed to highlight designers’ newest masterpieces that are expected to take over the next fashion season. This week-long event is significant because it

High-Quality Photography, High-Quality PR

High-Quality Photography, High-Quality PR

Published on February 24, 2021, at 9:30 p.m. by Emma Britt. If someone knew nothing about your business other than what they saw from a single photo, how would they describe it? When one thinks of public relations, photography is probably not the first thing on

Rags to Riches: How PR Tactics Kickstart Social Media Businesses

Rags to Riches: How PR Tactics Kickstart Social Media Businesses

Published on February 11, 2021, at 12:44 p.m. by Emma Britt. That snazzy jacket or fancy pair of shoes you see on your social media feed may not be the items you would generally pick out when shopping around at your local store. Let’s be honest

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