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Today’s Hot Take: The World Needs PR

Today’s Hot Take: The World Needs PR

Published on Oct. 24 at 4:39 p.m.by Trinity Hunter “You’re going to regret switching your major. Public relations won’t get you where you need to be.” In spring semester of 2020, I notified my parents that I had dropped my major in computer science. Both

The Trailblazers of PR History

The Trailblazers of PR History

Published on April 3, 2017, at 8:20 a.m. by Erica Cooke. They are the giants who came before us. They are the ones we read about in books and hear about in our Principles of PR class — the ones who set the groundwork for

CVS Extinguishes “Torches of Freedom”

CVS Extinguishes “Torches of Freedom”

Posted: February 28, 2014, 1:10 p.m. by Molly Moore. Edward Bernays, often referred to as the “father of public relations,” launched a 1920s campaign that changed the perception of women smoking in public. His campaign eliminated the age-old negative associations with female cigarette smoking. Bernays

Advancing Public Relations Education

Advancing Public Relations Education

Published At: October 6, 2013 8:30 p.m. by Jacquie McMahon Public relations is “practically as old as society” according to industry forefather Edward Bernays, but the education for the profession is still relatively new. Public relations only became a widely accepted college major in the

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