Crisis & Consequences: PR Lessons from 2025
From celebrity scandals to corporate rebrands, 2025’s biggest PR crises reveal hard lessons about brand identity, audience trust and the consequences of misaligned messaging.
Crisis Management: Key Takeaways from PR Disasters in the Digital Age
Published on Oct. 28, 2024 at 4:16 p.m. By Macy Barshick. In today’s digital world, crisis management is more crucial than ever. Information spreads
July 2024 Global Tech Outage: Emphasizing the Value of Crisis Comms
On the morning of July 19, 2024, the world woke up to one of the largest internet crashes ever recorded.
Navigating Public Scrutiny in Celebrity Crises
Public figures face intense scrutiny during crises, forcing PR professionals to balance transparency and privacy while managing speculation, media attention and protecting reputations carefully.
When is an Apology Not Enough?
Published on March 27, 2024, 8:55 p.m. by Halston Seton. If you were a child of the ’90s or early 2000s, you more than
When the Internet Beats the PR Team to the Punch
Published on Oct. 17, 2022 at 4:10 p.m.by Annabelle Blomeley Ned Fulmer seemed like the perfect husband. For years, he embodied an online personality
Roll Tourism Roll: How Alabama is Handling Tourism Amidst COVID-19
Published on April 21, 2021 at 10:00 p.m. by Mattie Naman. Alabama is home to some of the United States’ greatest treasures such as college
The Power of the Apology Video (And Why So Many Fail)
Published on March 5, 2021, at 5:59 p.m. by Rachel Breeding. It has been a little over three years since disgraced YouTuber Logan Paul uploaded
Bad Press, Image Repair and Crisis Communications: PR Tactics in “Bridgerton”
Published on February 25, 2021, at 11:07 a.m. by Rachel Breeding. Dear Reader, Netflix’s smash-hit “Bridgerton” is undeniably the star of the winter 2020-2021 television
From Duck Removal to COVID-19: Lessons Learned from Crisis Communications in Tuscaloosa
Published on November 5, 2020, at 5:46 p.m. by Julianna Kendall. Richard Rush, director of communications for the city of Tuscaloosa, Alabama, was on