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Crisis Communication 101

Crisis Communication 101

Published on April 21, 2023, at 9:46 p.m.by Alaina McDuffie. If there is one truth about the public relations field, it is that crises will arise. From CEO scandals to mass layoffs, every organization is vulnerable to crises, highlighting the importance of crisis communication as a PR risk

They Don’t Have to Be Crises

They Don’t Have to Be Crises

Published on Nov. 8, 2022, at 4:37 p.m.by Breanna Erickson. In our world, a crisis mindset seems to be the default. In America especially, we’ve become accustomed to practicing severe weather and intruder drills, experiencing the culture shock following the 9/11 terrorist attacks, and living in the aftermath of a worldwide pandemic.

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