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Searching for Solutions: SEO

Posted At: March 8, 2013 12:00 P.M. by Caroline Murray Search engine optimization is a popular concept in communications today. The phrase is seen in every publication and blog and it is a part of every single Google search. What does SEO really mean though?

Virtual Agencies — The Real Deal

Virtual Agencies — The Real Deal

Posted At: March 1, 2013 8:45 A.M. by Lindsey Green Virtual, or cyber, agencies are on the rise as possibilities on the Internet increase each and every day. By minimizing overhead costs, these agencies are able to offer lower rates to their customers. Many virtual agencies are

Get Your Message. Get Your Message Out. Do Good.

Get Your Message. Get Your Message Out. Do Good.

Posted At: February 28, 2013 7:00 P.M. by Taylor Hodgkinson Rena Pederson’s accolades include the likes of appearing on Oprah for her ‘What’s Next?’ book, serving as vice president and editor of the editorial page of The Dallas Morning News for 16 years, being a

Travel and Tourism PR: One Highway’s Route to Success

Posted At: February 6, 2013 5:45 P.M. by Haley Clemons Waking up to quaint communities, sun-drenched landscapes and delicious local fare sounds like a dream. This is a place where time slows down, and the only item on the agenda for many visitors is sipping

The True Salesperson: Business versus Communication

Posted At: April 20, 2012 7:00 PM by Kera Cottingham It’s about the time of year when soon-to-be graduating seniors are scouring the job market for the position that will grow into their perfect career. For certain students that means the pursuit of the ultimate

Does Technology Manage Us?

Posted At: March 5, 2012 2:00 PM by Savannah Bass Everyone has done it. You check your phone during an important dinner, church or meeting. You cringe when you leave your phone behind for a few hours, afraid that you might miss something.

Targeting the 12.5

Posted At: January 1, 2008 9:40 AM  Effective communication in the growing Hispanic market by Christine Palma According to the 2000 U.S. Census Report, 12.5 percent of Americans are Latino or Hispanic. The U.S. Census Bureau projects that percentage will increase to 15.5 percent in

Obama’s Communication Struggle in the White House

At the 2004 Democratic National Convention, I watched as Barack Obama addressed the nation for the first time on behalf of John Kerry. He had a palpable charisma and intelligence that got people talking—this could be the first black president someday. Someday came only four

Communication During a Crisis

I was instantly terrified on Friday, February 13, to turn on the Internet and find the headline of “Deadly plane crash in Buffalo.” Having lived in Buffalo, New York, for my entire life, I immediately opened the story to find that a plane had crashed

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