Coke & Grease: They Go Together Feb. 11, 2016 by Tracy Sims Posted on February 11, 2016, at 1:15 p.m. by Hannah MacInnis. Product placement is one of the oldest tricks in the book, as well Read More
Coca-Cola: Turning Self Interest into Sharing Oct. 16, 2014 by Rachel Uniatowski and Amber Patterson From selfies to proposals, Coke became part of people’s lives. Discover the strategy behind its most personal campaign yet. Read More
The Bubbling Debate Over Coca-Cola and Obesity Feb. 15, 2013 by Student Posted At: February 15, 2013 5:00 P.M. by Kaitlyn Honnold In early January the makers of carbonated nostalgia, Coca-Cola Company, launched the “Coming Together” and Read More
National Competitors: Behind the scenes or over the line? Nov. 2, 2011 by Tracy Sims by Megan Reichenbach, editor We all have those products that are a go-to while doing our usual weekly grocery run. For me, I immediately Read More