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Dear Brands, Ditch the Filter

Dear Brands, Ditch the Filter

Published on April 22, 2020, at 2:52 p.m. by Macy Krauthamer. Let’s be real — nearly everyone posting on social media is trying to present themselves in the best light possible to boost their “perceived attractiveness.” Users of Instagram, Facebook and Twitter all over the world

Body Positivity and Brand Authenticity

Body Positivity and Brand Authenticity

Published on October 4, 2018, at 3:10 p.m. by Gillian Castro. Certain industries acquire certain reputations over time. These distinctions become well-defined molds that shape the people within a particular profession. For most, a defining reputation, good or bad, becomes a major part of a

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