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The Public Relations of Being Responsible: CSR

The Public Relations of Being Responsible: CSR

Published on November 15, 2023, 3:40 p.m. by Kat Weir. In a world of increasing social awareness and activism, the role of businesses in society has evolved beyond simply generating profits. Corporate social responsibility (CSR) has become a central value for organizations, reflecting a broader commitment to

How Large Nonprofits Take on Health Care Public Relations

How Large Nonprofits Take on Health Care Public Relations

Published on October 15, 2023, 4:35 p.m. by Caroline Raley. In an era where health care remains an enduring necessity, nonprofit organizations in the field of health care public relations play an indispensable role in shaping the future of accessible, affordable and equitable health care

A PR Leader’s Guide to Toxic Positivity Versus Positivity

A PR Leader’s Guide to Toxic Positivity Versus Positivity

Published on March 7, 2023, at 3:59 p.m. by Morgan Perkins. Toxic positivity is disguised as positivity in the workplace, and public relations leaders can mitigate the harmful effects by actively listening to their associates. Before industry leaders can be part of the solution, they must first

PR, DE&I and the Work That Still Remains

PR, DE&I and the Work That Still Remains

Published on Oct. 17, 2022 at 4:49 p.m.by Trinity Hunter With diversity, equity and inclusion (DE&I) continuing to take center stage among large corporations, the focus has been on communicating this push with external priority publics. A quick Google search will illicit numerous websites outlining examples

Social Media Transparency in Influencers

Social Media Transparency in Influencers

Published on February 18, 2021, at 11:11 a.m. by Rachel Fuller. When a picture, video or other content is posted online, it is almost impossible to completely erase its existence. The severity of consequences from social media posts is amplified due to the scrutiny on influencers’

A Look at Nonprofit Response to Covid-19

A Look at Nonprofit Response to Covid-19

Published on September 16, 2020, at 6:45 p.m. by Tralene Hunston. 2020 has been a tumultuous year, throwing curveballs into even the best laid plans. With the enduring difficulties of the COVID-19 pandemic that businesses now face, many organizations are scrambling to find ways to

Sound the Alarm: Best Practices in the Face of a PR Crisis

Sound the Alarm: Best Practices in the Face of a PR Crisis

Published on March 24, 2016 at 8:30 p.m. by Leah Tobak. Most companies face at least one crisis during their lifespan: Just when everything seems to be going swimmingly, the stroke of a key or the wording on a product sounds the alarm. A PR

MWW, Ethisphere Institute Partner to Promote Ethical Practices

MWW, Ethisphere Institute Partner to Promote Ethical Practices

Posted: April 16, 2014, 1:33 p.m. by Shannon Auvil. MWW, a public relations firm headquartered in New York City, was recently named the Agency of Record for the Ethisphere Institute, an independent center of research that promotes best practices in corporate ethics. The Ethisphere Institute

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