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Building Relationships: Journalists and PR Professionals

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Posted At: November 29, 2012 7:45 P.M. by Memorie Bailey Journalists and PR professionals work in the same industry and interact with one another on a regular basis, so it is important to maintain strong relationships with them in order to gain the coverage an

Places Are Products, Too: Branding a City

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Posted At: September 20, 2012 3:46 P.M. by Memorie Bailey Cities all over the United States maintain brand identities that promote their unique history and essence, allowing residents to identify with a place all their own.

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