Alaina McDuffie Archives - Platform Magazine

Editor Biographies, Fall 2023

Mar. 31, 2024

by Tracy Sims

Lauren Bingham Lauren Bingham Design Director Hometown: Dallas, Texas Major/Minor: Public Relations/Data Applications and Technology Academic Achievements: President’s List (Fall 2020, Spring 2021), Dean’s List (Fall 2021-Present)

Editor Biographies, Spring 2023

Dec. 11, 2023

by Tracy Sims

Katherine Amberson Editor/Writer Hometown: Birmingham, Alabama Major/Minor: Public Relations/Spanish Academic Achievements: President’s List (Fall 2020–Fall 2022), Kappa Tau Alpha National Honor Society, Phi Eta Sigma National Honor

Bud-Lash: The Bud Light Boycott Explained

Sep. 13, 2023

by Janet Walker

Published on September 13, 2023, at 9:42 p.m.by Alaina McDuffie. Anheuser-Busch, the world’s largest beer brewing company, has come under fire following its partnership with transgender influencer Dylan

“Pearls of Wisdom”: A Sit-Down Conversation with Gary F. Grates

Jun. 26, 2023

by Alaina McDuffie

From an internal communications intern for a New York wire and cable company to president of Edelman’s Change and Employee Management practice to head

Crisis Communication 101

Apr. 21, 2023

by Janet Walker

Published on April 21, 2023, at 9:46 p.m.by Alaina McDuffie. If there is one truth about the public relations field, it is that crises

Reaching a Fever Pitch: The Hailey Bieber-Selena Gomez Drama

Apr. 10, 2023

by Janet Walker

Published on April 10, 2023, at 11:06 p.m.by Alaina McDuffie. Kanye West versus Taylor Swift. Lea Michele versus the entire cast of “Glee.” Amber Heard versus Johnny Depp. It

Let’s Talk About Starbucks Oleato

Mar. 8, 2023

by Janet Walker

Published on March 8, 2023, at 4:20 p.m. by Alaina McDuffie. Starbucks has been known to tinker with its menu, but its newest experimental

Avoiding the Perils of Performative Diversity

Feb. 28, 2023

by Alaina McDuffie

From the NFL to Dove, brands reveal how performative diversity damages credibility, while authentic, sustained DEI action strengthens trust and organizational integrity.

The Business of the #BookTok Table

Feb. 13, 2023

by Janet Walker

Published on February 13, 2023, at 4:36 p.m. by Alaina McDuffie. If you’ve taken a stroll around your local Barnes and Noble or Books-A-Million lately, odds are you’re

Alaina McDuffie

Editor Biographies, Fall 2023

Editor Biographies, Spring 2023

“Pearls of Wisdom”: A Sit-Down Conversation with Gary F. Grates

Crisis Communication 101

Reaching a Fever Pitch: The Hailey Bieber-Selena Gomez Drama

Avoiding the Perils of Performative Diversity

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